Accessories
Feb 2026Top Accessories brands in New York: Puffco, Raw Papers, Blazy Susan.
Feb 2026
Sales in New York more than tripled versus two years ago, with two-year growth of 221.8% placing it among the fastest-scaling cannabis markets in the country. Yet the headline growth masks a shifting dynamic: unit volume continues to climb while average prices fell 11.7% year over year, compressing revenue gains to 16.1% annually. The dispensary footprint expanded 54.6% over the past year to 620 locations, accelerating competition and pushing prices lower as supply catches demand. New York sits in the emerging tier but is closing ground quickly, with the nation's largest metro population still largely underserved relative to mature states. The illicit market remains a formidable competitor, particularly in New York City. The state legalized medicinal marijuana in 2014 and recreational cannabis in 2021, with licensed retail sales...
Benchmarking
Few markets anywhere in the U.S. have posted New York's trajectory: a 221.8% sales increase over two years and a dispensary count that surged 54.6% to 620 stores in the past twelve months alone. That expansion pace outstrips most peer emerging markets, though average prices are falling faster than in comparable states, down 11.7% year over year as new stores crowd into the same metro corridors.
24-Month Trend

| State | Sales | YoY |
|---|---|---|
| Florida | $150-160M | 6.1% |
| Massachusetts | $140-150M | 4.5% |
| New York | $130-140M | 16.1% |
| Missouri | $120-130M | 3.6% |
| Illinois | $110-120M | 6.5% |
Category View
Pre-rolls are the breakout category in New York, surging 29.6% year over year to capture nearly a fifth of the market at 19.8% share. Flower still leads at 33.4% but is growing more slowly at 11.5%, while vapes hold 28.0% share on 15.1% growth. Edibles climbed 15.8% to reach 15.7% share, and concentrates, though just 3.1% of the mix, grew 16.9%. Ayrloom has emerged as a top-performing brand as consumers gravitate toward accessible, value-oriented product lines amid falling prices.
| Category | Sales | Avg Price | YoY |
|---|---|---|---|
| #1Flower | $35-50M | $45.2 | 11.5% |
| #2Vapes | $35-50M | $44.49 | 15.1% |
| #3Pre-Rolls | $25-35M | $19.33 | 29.6% |
| #4Edibles | $25-35M | $17.22 | 15.8% |
| #5Concentrates | $2.5-5M | $47.2 | 16.9% |
| #6Oral | $1-2.5M | $30.95 | 13.3% |
| #7Accessories | $1-2.5M | $9.81 | 15.2% |
| #8Topicals | <$250K | $38.31 | 17.1% |
| #9Cbd | <$250K | $27.25 | 18.1% |
| #10Home-Grow | <$250K | $25.42 | 82.6% |
Top Brands
Category leaders show which brands are currently strongest by segment in New York, with 1-month rank movement when available.
Top Accessories brands in New York: Puffco, Raw Papers, Blazy Susan.
Top Concentrates brands in New York: Mfny, Jetpack, Rythm.
Top Edibles brands in New York: Camino, Off Hours, Ayrloom.
Top Flower brands in New York: Find, Dank By Definition, Rythm.
Top Oral brands in New York: Ayrloom, 1906, Head & Heal.
Top Pre-Rolls brands in New York: Ruby Farms, Dank By Definition, Jeeter.
Top Topicals brands in New York: Ayrloom, Papa & Barkley, Vireo.
Top Vapes brands in New York: Jaunty, Ayrloom, Fernway.
Product Leaders
Top ranked products by category for New York, based on the latest state-category product snapshot.
| Product | Brand | Feb 2026 | Jan 2026 | Dec 2025 |
|---|---|---|---|---|
| Leal | #1 | N/A | N/A | |
| Leal | #2 | #382 | #13 | |
| Leal | #3 | #1694 | N/A | |
| Back Home Cannabis Co | #4 | #2 | #10 | |
| Rythm | #5 | #9 | #9 |
| Product | Brand | Feb 2026 | Jan 2026 | Dec 2025 |
|---|---|---|---|---|
| Ayrloom | #1 | #334 | N/A | |
| Jaunty | #2 | #1 | #1 | |
| Ayrloom | #3 | #443 | N/A | |
| Jaunty | #4 | #2 | #2 | |
| Mfny | #5 | #4 | #3 |
| Product | Brand | Feb 2026 | Jan 2026 | Dec 2025 |
|---|---|---|---|---|
| Ayrloom | #1 | #1 | #2 | |
| Ayrloom | #2 | #2 | #1 | |
| Ruby Farms | #3 | #7 | #7 | |
| Ruby Farms | #4 | #3 | #3 | |
| Ruby Farms | #5 | #8 | #8 |
| Product | Brand | Feb 2026 | Jan 2026 | Dec 2025 |
|---|---|---|---|---|
| Off Hours | #1 | #1 | #1 | |
| Off Hours | #2 | #2 | #2 | |
| Wyld | #3 | #3 | #3 | |
| Camino | #4 | #4 | #4 | |
| Camino | #5 | #5 | #5 |
| Product | Brand | Feb 2026 | Jan 2026 | Dec 2025 |
|---|---|---|---|---|
| Hudson Cannabis | #1 | #1 | #1 | |
| Hudson Cannabis | #2 | #5 | #2 | |
| Hudson Cannabis | #3 | #8 | #6 | |
| Jaunty | #4 | #24 | #20 | |
| Vireo | #5 | #2 | #3 |
| Product | Brand | Feb 2026 | Jan 2026 | Dec 2025 |
|---|---|---|---|---|
| Raw Papers | #1 | #1 | #2 | |
| Puffco | #2 | #2 | #1 | |
| Blazy Susan | #3 | #5 | #6 | |
| Puffco | #4 | #4 | #4 | |
| Stiiizy | #5 | #6 | #7 |
| Product | Brand | Feb 2026 | Jan 2026 | Dec 2025 |
|---|---|---|---|---|
| Ayrloom | #1 | #1 | #1 | |
| Ayrloom | #2 | #2 | #2 | |
| Veteran'S Choice Creations | #3 | #5 | #5 | |
| Ayrloom | #4 | #4 | #3 | |
| Vireo | #5 | #3 | #4 |
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