Brand Explorer/New York Market

New York Cannabis Sales

Feb 2026

Overview

Sales in New York more than tripled versus two years ago, with two-year growth of 221.8% placing it among the fastest-scaling cannabis markets in the country. Yet the headline growth masks a shifting dynamic: unit volume continues to climb while average prices fell 11.7% year over year, compressing revenue gains to 16.1% annually. The dispensary footprint expanded 54.6% over the past year to 620 locations, accelerating competition and pushing prices lower as supply catches demand. New York sits in the emerging tier but is closing ground quickly, with the nation's largest metro population still largely underserved relative to mature states. The illicit market remains a formidable competitor, particularly in New York City. The state legalized medicinal marijuana in 2014 and recreational cannabis in 2021, with licensed retail sales...

  • Top Brand: Ayrloom
  • Category Breakout: 32.6%
  • Top Category: Flower (33%)

Benchmarking

Market ComparisonFeb 2026

Few markets anywhere in the U.S. have posted New York's trajectory: a 221.8% sales increase over two years and a dispensary count that surged 54.6% to 620 stores in the past twelve months alone. That expansion pace outstrips most peer emerging markets, though average prices are falling faster than in comparable states, down 11.7% year over year as new stores crowd into the same metro corridors.

24-Month Trend

New York market trend chart
StateSalesYoY
Florida$150-160M6.1%
Massachusetts$140-150M4.5%
New York$130-140M16.1%
Missouri$120-130M3.6%
Illinois$110-120M6.5%

Category View

Category PerformanceFeb 2026

Pre-rolls are the breakout category in New York, surging 29.6% year over year to capture nearly a fifth of the market at 19.8% share. Flower still leads at 33.4% but is growing more slowly at 11.5%, while vapes hold 28.0% share on 15.1% growth. Edibles climbed 15.8% to reach 15.7% share, and concentrates, though just 3.1% of the mix, grew 16.9%. Ayrloom has emerged as a top-performing brand as consumers gravitate toward accessible, value-oriented product lines amid falling prices.

CategorySalesAvg PriceYoY
#1Flower$35-50M$45.211.5%
#2Vapes$35-50M$44.4915.1%
#3Pre-Rolls$25-35M$19.3329.6%
#4Edibles$25-35M$17.2215.8%
#5Concentrates$2.5-5M$47.216.9%
#6Oral$1-2.5M$30.9513.3%
#7Accessories$1-2.5M$9.8115.2%
#8Topicals<$250K$38.3117.1%
#9Cbd<$250K$27.2518.1%
#10Home-Grow<$250K$25.4282.6%

Top Brands

Category LeadersFeb 2026

Category leaders show which brands are currently strongest by segment in New York, with 1-month rank movement when available.

Product Leaders

Category Product LeadersFeb 2026

Top ranked products by category for New York, based on the latest state-category product snapshot.

New York icon

Flower

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Chronic 28 Gram Flower Buds
Chronic 28 Gram Flower Buds
Leal#1N/AN/A
Platinum Lemon Cherry Gelato 28 Gram Flower Buds
Platinum Lemon Cherry Gelato 28 Gram Flower Buds
Leal#2#382#13
Super Boof 28 Gram Flower Buds
Super Boof 28 Gram Flower Buds
Leal#3#1694N/A
Northern Lights 14 Gram Flower Buds
Northern Lights 14 Gram Flower Buds
Back Home Cannabis Co#4#2#10
Animal Face Premium Flower Gram 3.50
Animal Face Premium Flower Gram 3.50
Rythm#5#9#9
New York icon

Vapes

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Alaskan Thunder Fuck 2000 Mg Vapes Disposables Distillate Plus
Alaskan Thunder Fuck 2000 Mg Vapes Disposables Distillate Plus
Ayrloom#1#334N/A
Blue Dream | Aio Palm | 1.5g
Blue Dream | Aio Palm | 1.5g
Jaunty#2#1#1
Cereal Milk 2000 Mg Vapes Disposables Distillate Plus
Cereal Milk 2000 Mg Vapes Disposables Distillate Plus
Ayrloom#3#443N/A
Blackberry Kush | Aio Palm | 1.5g
Blackberry Kush | Aio Palm | 1.5g
Jaunty#4#2#2
Honey Banana (.5g) Live Resin 510 Cart
Honey Banana (.5g) Live Resin 510 Cart
Mfny#5#4#3
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Pre-Rolls

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Cereal Milk [.6g] 5 Pack Infused Pre Roll
Cereal Milk [.6g] 5 Pack Infused Pre Roll
Ayrloom#1#1#2
Lychee Dream [.6g] 5 Pack Infused Pre Roll
Lychee Dream [.6g] 5 Pack Infused Pre Roll
Ayrloom#2#2#1
Sour Diesel 3.50 Gram Pre Rolls Multipack 7 Pack
Sour Diesel 3.50 Gram Pre Rolls Multipack 7 Pack
Ruby Farms#3#7#7
White Widow 3.50 Gram Pre Rolls Multipack 7 Pack
White Widow 3.50 Gram Pre Rolls Multipack 7 Pack
Ruby Farms#4#3#3
Blue Dream 3.50 Gram Pre Rolls Multipack 7 Pack
Blue Dream 3.50 Gram Pre Rolls Multipack 7 Pack
Ruby Farms#5#8#8
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Edibles

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Sour Watermelon Lemonade Euphoric [10pk] (100mg Thc/20mg Cbg) Fruit Chews
Sour Watermelon Lemonade Euphoric [10pk] (100mg Thc/20mg Cbg) Fruit Chews
Off Hours#1#1#1
Sour Blue Razz Mellow [10pk] (20mg Cbd/100mg Thc/10mg Cbn) Fruit Chews
Sour Blue Razz Mellow [10pk] (20mg Cbd/100mg Thc/10mg Cbn) Fruit Chews
Off Hours#2#2#2
Boysenberry 1:1:1 Cbd:cbn + Indica Enhanced Gummies | 100mg
Boysenberry 1:1:1 Cbd:cbn + Indica Enhanced Gummies | 100mg
Wyld#3#3#3
Camino Gummies Watermelon Lemonade 100mg (20ct)
Camino Gummies Watermelon Lemonade 100mg (20ct)
Camino#4#4#4
Camino Gummies Midnight Blueberry Cbn 5:1 100mg (20ct)
Camino Gummies Midnight Blueberry Cbn 5:1 100mg (20ct)
Camino#5#5#5
New York icon

Oral

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Bliss Drops [20pk] (100mg Cbd/100mg Thc)
Bliss Drops [20pk] (100mg Cbd/100mg Thc)
1906#1#1#1
Sleep Drops [20pk] (100mg Cbd/100mg Thc/40mg Cbn)
Sleep Drops [20pk] (100mg Cbd/100mg Thc/40mg Cbn)
1906#2#3#3
Chill Drops [20pk] (500mg Cbd/100mg Thc)
Chill Drops [20pk] (500mg Cbd/100mg Thc)
1906#3#4#2
Genius Drops [30pk] (75mg Cbd/75mg Thc)
Genius Drops [30pk] (75mg Cbd/75mg Thc)
1906#4#5#4
Love Drops [30pk] (75mg Cbd/75mg Thc)
Love Drops [30pk] (75mg Cbd/75mg Thc)
1906#5#6#5
New York icon

Accessories

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
1 Each Accessories Flower Devices Rolling Paper And Accessories
1 Each Accessories Flower Devices Rolling Paper And Accessories
Raw Papers#1#1#2
1 Each Accessories Concentrate Devices Oil Rig
1 Each Accessories Concentrate Devices Oil Rig
Puffco#2#2#1
1 Each Accessories Flower Devices Rolling Paper And Accessories
1 Each Accessories Flower Devices Rolling Paper And Accessories
Blazy Susan#3#5#6
1 Each Accessories Flower Devices Dry Herb Vaporizers
1 Each Accessories Flower Devices Dry Herb Vaporizers
Puffco#4#4#4
1 Each Accessories Vape Cartridge Devices Battery
1 Each Accessories Vape Cartridge Devices Battery
Stiiizy#5#6#7
New York icon

Topicals

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
1000 Mg Topicals Balms & Oils 1000mgthc 1000mgcbd
1000 Mg Topicals Balms & Oils 1000mgthc 1000mgcbd
Ayrloom#1#1#1
1000 Mg Topicals Balms & Oils
1000 Mg Topicals Balms & Oils
Ayrloom#2#2#2
900 Mg Topicals Balms & Oils 900mgthc 900mgcbd
900 Mg Topicals Balms & Oils 900mgthc 900mgcbd
Veteran'S Choice Creations#3#5#5
1000 Mg Topicals Balms & Oils 1000mgthc
1000 Mg Topicals Balms & Oils 1000mgthc
Ayrloom#4#4#3
Red Balm [1.5oz] (95mg Thc/4mg Cbd) Red Balm
Red Balm [1.5oz] (95mg Thc/4mg Cbd) Red Balm
Vireo#5#3#4

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