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Data Snapshot for Mar 19, 2026
Overview
Welcome to Dank! We are a New York-based cannabis company, founded in 2022 with a passion for providing our customers with the best cannabis products available. We are a brand that prides itself on our love for the culture, and the plant.
DANK BY DEFINITION's sales dropped 37.9% YoY, reflecting significant challenges in consumer demand. The brand slipped from #1 to #2 in New York, highlighting increased competitive pressure. A 13.6% decline over the past three months further underscores the urgency for strategic adjustments.
Categories
- Top Category: Flower
- Price Tier: Premium
- States Active: 6
Top States
Dank By Definition Top StatesFeb 2026
Top states where Dank By Definition is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend

Average Price
$38.96
YoY Sales Trend
37.9%
2Y Sales Trend
206.7%
Flower dominates at 67.9% with a steep YoY decline of 41.8%. Pre-Rolls hold a 31.9% share, down 27.7% YoY, while Edibles skyrocketed by 877.1%. Vapes and Accessories saw severe drops, with Vapes down 71.9% and Accessories down 75%.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Flower | 67.9% | $57.19 | 41.8% |
| Pre-Rolls | 31.9% | $23.44 | 27.7% |
DANK BY DEFINITION commands the New York market, accounting for 99.9% of sales. The brand is also present in Michigan, Oklahoma, Ontario, New Mexico, and California, though with minimal impact. Geographic concentration is highly skewed toward New York.
| State | Flower | Pre-Roll |
|---|---|---|
| 2 | 2 | |
| ⊖ | ⊖ | |
| ⊖ | ⊖ |
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Market Position
Competitive LandscapeFeb 2026
#2 in Flower, trailing FIND (#1) and RYTHM (#3). The brand's rank fell from #1, losing ground to FIND and RYTHM amidst increasing competition. DANK BY DEFINITION faces pressure from REVERT CANNABIS and LEAL, both making strides.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Flower | N/A |
#2 | Flower | N/A |
#3 | Pre-Rolls | 56.6% |
#4 | Flower | 5.0% |
#5 | Pre-Rolls | 52.7% |
#6 | Flower | 195.9% |
#7 | Flower | 170.7% |
#8 | Flower | 498.1% |
#9 | Flower | 240.1% |
#10 | Flower | 308.7% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Dank By Definition using competitive landscape rank coverage, proximity, and momentum.