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Brand Explorer/Raw Papers

Raw Papers

Data Snapshot for Mar 19, 2026

Overview

RAW is the culmination of a decade-long project to produce the most rawesome rolling papers ever. Before RAW, there was an ocean of bleached white papers with animal or chemical glues, and no regard for what smokers actually want. RAW Founder, Josh Kesselman, had a vision to chan...

RAW PAPERS achieved an impressive 22.4% YoY growth, despite a recent 9.2% drop over the last three months. Positioned in the low tier, this brand is adapting to market shifts as it navigates competitive pressures.

Categories

AccessoriesPre-RollsVapesFlowerTopicalsHome-GrowConcentratesOral
  • Top Category: Accessories
  • Price Tier: Value
  • States Active: 45

Top States

Raw Papers Top StatesFeb 2026

Top states where Raw Papers is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Raw Papers market trend chart

Average Price

$1.27

YoY Sales Trend

22.4%

2Y Sales Trend

0.3%

Accessories dominate at 99.1% of sales, up 23.2% YoY, while Vapes lead the fastest-growing category with a staggering 3408.4% increase. In contrast, Other categories see declines, particularly Pre-Rolls at -35.6%.

CategorySales ShareAvg PriceYoY
Accessories99.4%$1.2623.2%

RAW PAPERS excels in Ontario (37.9%) and Massachusetts (14.6%), with a presence in 45 states. This geographic footprint showcases a strong concentration in key markets.

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Market Position

Competitive LandscapeFeb 2026

Competitive summary unavailable.

Accessories in Ontario Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Raw Papers: 3Raw Papers: 3Yeti Farms: 1Yeti Farms: 2Humble + Fume: 4Humble + Fume: 4High Five Cannabis: 2High Five Cannabis: 1Smoke Arsenal: 5Smoke Arsenal: 5

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Zombie Rolling Tray [large]
Zombie Rolling Tray [large]
Accessories3.9%
#2
Zig Zag 1 Each Accessories Accessories (unspecified) Accessories (unspecified)
Zig Zag 1 Each Accessories Accessories (unspecified) Accessories (unspecified)
Accessories10.9%
#3
1 Each Accessories Flower Devices
1 Each Accessories Flower Devices
Accessories5.5%
#4
Storage Tube Metal
Storage Tube Metal
Accessories4.2%
#5
1 Each Accessories Flower Devices
1 Each Accessories Flower Devices
Accessories10.3%
#6
1 Each Accessories Concentrate Devices
1 Each Accessories Concentrate Devices
Accessories7.8%
#7
1 Each Accessories Clothing
1 Each Accessories Clothing
Accessories37.3%
#8
Orange Runtz 1000 Mg Vapes Cartridges
Orange Runtz 1000 Mg Vapes Cartridges
Vapes137.3%
#9
Kimbo Cake 1000 Mg Vapes Cartridges
Kimbo Cake 1000 Mg Vapes Cartridges
Vapes21.4%
#10
Trident 1 Each Pre Rolls Single 1 Pack
Trident 1 Each Pre Rolls Single 1 Pack
Pre-Rolls14.6%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Raw Papers using competitive landscape rank coverage, proximity, and momentum.