Brand Explorer/Alberta Market

Alberta Cannabis Sales

Feb 2026

Overview

Alberta ranks among the lowest-priced cannabis markets in Canada, with average prices falling 66% year over year—a collapse that has unit volume climbing even as total sales decline 12.6% over the same period. Over a two-year window, sales have dropped 54.5%, placing the province firmly in the small market tier despite operating 615 licensed dispensaries, a count that still grew 1.5% year over year. The price erosion is among the steepest nationally, squeezing margins for retailers and brands alike while consumers absorb higher volumes at drastically lower cost. Flower and pre-rolls each command roughly 30% of the market, with vapes close behind at about 26%. SPINACH leads among top brands navigating the compressed pricing environment. Alberta legalized recreational cannabis alongside the rest of Canada in October 2018, with licensed...

  • Top Brand: Spinach
  • Category Breakout: 28.6%
  • Top Category: Flower (29%)

Benchmarking

Market ComparisonFeb 2026

Alberta's two-year sales decline of 54.5% stands out even among Canadian provinces experiencing price erosion, driven by one of the steepest average price drops in the country at 66% year over year. The province's 615 dispensaries still grew modestly at 1.5%, meaning more stores are splitting a rapidly shrinking revenue pool—a dynamic that puts Alberta in a distinct position relative to peers where store growth has stalled or reversed.

24-Month Trend

Alberta market trend chart
StateSalesYoY
Ontario$150-160M7.0%
British Columbia$50-60M6.5%
Alberta$35-50M12.6%
Manitoba$5-10M3.7%
Newfoundland and Labrador$5-10M3.0%

Category View

Category PerformanceFeb 2026

Pre-rolls are the standout performer in Alberta, shedding just 3.4% year over year to hold a 30% share that nearly matches flower's 30.5%—a near-parity unusual in most Canadian markets. Vapes lost ground faster at 16.3%, while accessories cratered 28.4%, the sharpest category decline. SPINACH maintains visibility across multiple segments as brands compete for share in a market where falling prices are reshaping the category mix toward value-oriented formats like pre-rolls and edibles.

CategorySalesAvg PriceYoY
#1Flower$10-15M$7.6112.5%
#2Pre-Rolls$10-15M$9.023.4%
#3Vapes$5-10M$8.3316.3%
#4Edibles$2.5-5M$6.2614.7%
#5Accessories$1-2.5M$2.1228.4%
#6Concentrates$1-2.5M$8.4221.9%
#7Oral$.5M-1M$10.0416.2%
#8Topicals$250-500K$10.651.1%
#9Home-Grow<$250K$30.093.8%
#10Cbd<$250K$27.42125.0%

Top Brands

Category LeadersFeb 2026

Category leaders show which brands are currently strongest by segment in Alberta, with 1-month rank movement when available.

Product Leaders

Category Product LeadersFeb 2026

Top ranked products by category for Alberta, based on the latest state-category product snapshot.

Alberta icon

Pre-Rolls

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Banana Dream 1 Gram Pre Rolls Single 1 Pack
Banana Dream 1 Gram Pre Rolls Single 1 Pack
Debunk#1#1#1
Claybourne Co. Flyers Frosted Infused Variety Pack Pre Rolls 5x0.5g
Claybourne Co. Flyers Frosted Infused Variety Pack Pre Rolls 5x0.5g
Claybourne Co.#2#2#2
Cold Creek Kush 4 Gram Pre Rolls Pre Rolls (unspecified)
Cold Creek Kush 4 Gram Pre Rolls Pre Rolls (unspecified)
Redecan#3#3#3
Flyers Frosted Infused Blue Dream Pre Rolls 3x0.5g
Flyers Frosted Infused Blue Dream Pre Rolls 3x0.5g
Claybourne Co.#4#5#4
Space Race 1 Gram Pre Rolls Single 1 Pack
Space Race 1 Gram Pre Rolls Single 1 Pack
Space Race Cannabis#5#4#5
Alberta icon

Vapes

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Bubba 1200 Mg Vapes Disposables Distillate Plus
Bubba 1200 Mg Vapes Disposables Distillate Plus
Boxhot#1#1#1
Peach Lemonade 950 Mg Vapes Disposables Distillate Plus
Peach Lemonade 950 Mg Vapes Disposables Distillate Plus
Back Forty#2#2#2
Peach Og 1200 Mg Vapes Cartridges Distillate Plus
Peach Og 1200 Mg Vapes Cartridges Distillate Plus
Boxhot#3#4#4
Pineapple Paradise 1000 Mg Vapes Cartridges Distillate Plus
Pineapple Paradise 1000 Mg Vapes Cartridges Distillate Plus
Spinach#4#3#3
Grape Diamonds 1000 Mg Vapes Disposables Distillate Plus
Grape Diamonds 1000 Mg Vapes Disposables Distillate Plus
Kolab Projects#5#5#5
Alberta icon

Edibles

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Boysenberry 10 Mg Edibles Soft Candy Gummies 2 Pack
Boysenberry 10 Mg Edibles Soft Candy Gummies 2 Pack
Wyld#1#3N/A
Real Fruit Peach Soft Chews 5:1 2pk Soft Chew
Real Fruit Peach Soft Chews 5:1 2pk Soft Chew
Wyld#2#4#3
Real Fruit Pear Thc:cbg 1:1 Gummies Soft Chew 2pk
Real Fruit Pear Thc:cbg 1:1 Gummies Soft Chew 2pk
Wyld#3#6#4
Real Fruit Elderberry Cbn Gummies Soft Chew 2pk 10mg Thc 5mg Cbn
Real Fruit Elderberry Cbn Gummies Soft Chew 2pk 10mg Thc 5mg Cbn
Wyld#4#5#5
Real Fruit Elderberry Cbd:cbn [30pk] (750mg Cbd:150mg Cbn)
Real Fruit Elderberry Cbd:cbn [30pk] (750mg Cbd:150mg Cbn)
Wyld#5#7#6
Alberta icon

Accessories

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
1 Each Accessories Vape Cartridge Devices Battery
1 Each Accessories Vape Cartridge Devices Battery
Tokyo Smoke#1#1#1
1 Each Accessories Flower Devices Water Pipes
1 Each Accessories Flower Devices Water Pipes
Grav#2#2#2
1 Each Accessories Vape Cartridge Devices Battery
1 Each Accessories Vape Cartridge Devices Battery
Yocan#3#3#3
1 Each Accessories Flower Devices Rolling Paper And Accessories
1 Each Accessories Flower Devices Rolling Paper And Accessories
Raw Papers#4#4#4
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
Canna Cabana#5#5#5
Alberta icon

Concentrates

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Ice Wreck Shatter
Ice Wreck Shatter
Phyto#1#1#1
Dosi Punch 90u Premium Cold Cure
Dosi Punch 90u Premium Cold Cure
Astrolab#2#2#2
Pineapple Smash Shatter
Western Culture#3#3#3
Astro Pink Diamonds
Astro Pink Diamonds
Endgame#4#4#4
The Baron's B A N A N
The Baron's B A N A N
Roilty#5#5#5
Alberta icon

Oral

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Max Indica Oil Spray [30ml] Oil Spray
Max Indica Oil Spray [30ml] Oil Spray
Twd#1#1#1
Max Cbd Oil 30ml 300mg
Max Cbd Oil 30ml 300mg
Twd#2#2#2
Argyle 10mg Softgels | 15 Pack
Argyle 10mg Softgels | 15 Pack
Tweed#3#3#3
Thc 10 [100pk] Softgels
Thc 10 [100pk] Softgels
Glacial Gold Premium Extracts#4#4#5
Cbd Softgels 300mg 15 Pack
Cbd Softgels 300mg 15 Pack
Tweed#5#5#6
Alberta icon

Topicals

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
1 Each Topicals Balms & Oils
1 Each Topicals Balms & Oils
Wildflower#1#1#1
Penelope Oil
Penelope Oil
Tweed#2#2#2
1 Each Topicals Topicals (unspecified) 120mgthc
1 Each Topicals Topicals (unspecified) 120mgthc
Stewart Farms#3#3#3
1 Each Topicals Bath 500mgthc
1 Each Topicals Bath 500mgthc
Stewart Farms#4#4#4
1 Each Topicals Topicals (unspecified) 123mgcbd
1 Each Topicals Topicals (unspecified) 123mgcbd
Wildflower#5#5#5

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