Proofly

Top states where Proofly is active based on indexed sales coverage.

ONOntario

(<$250K)

BCBritish Columbia

(<$250K)

NLNewfoundland and Labrador

(<$250K)

ABAlberta

(<$250K)

Trend narrative unavailable.

Topicals dominate at 88.5% but fell 14.1% YoY. Concentrates are the standout with an explosive 465.4% YoY growth, contrasting sharply with the decline in Other products, which fell 19.6%.

Category	Sales Share	Avg Price	YoY
Topicals	88.6%	$27.13	14.1%
Oral	6.1%	$36.22	14.5%
Edibles	3.0%	$34.97	152.9%
Concentrates	2.3%	$34.67	465.4%

PROOFLY's strongest market presence is in Ontario (45.4%), followed by British Columbia (21.5%) and Newfoundland and Labrador (14.7%). The brand operates across 8 states, highlighting its geographic diversification.

State	Concentrates	Edibles	Oral	Topicals
British Columbia	⊖	42	18	2
Alberta	⊖	⊖	⊖	4
Ontario	⊖	⊖	23	1

Ranked #12 among peers in the Edibles category, PROOFLY faces stiff competition from KEEF, LORD JONES, and UFEELU. The brand has slipped from #4 to #5 in the past year, intensifying the race for market share.

Top products for Feb 2026 with sales and momentum indicators.

Product	Category	MoM
#1 Cherry Pomegranate 100 Mg Edibles Soft Candy Gummies 30 Pack	Edibles	N/A
#2 Chamomile 20 Mg Oral Capsule Capsule 30 Pack	Oral	N/A
#3 1000 Mg Topicals	Topicals	N/A
#4 1 Mg Topicals Lotion 500mgthc 38mgcbd	Topicals	19.5%
#5 1 Each Topicals Lotion 6mgthc 125mgcbd	Topicals	10.1%
#6 10000 Mg Topicals Topicals (unspecified) 2000mgcbd	Topicals	7.9%
#7 9400 Mg Topicals Balms & Oils 2000mgcbd	Topicals	235.7%
#8 100 Mg Topicals Lotion 100mgthc 2000mgcbd	Topicals	68.8%
#9 0.10 Gram Other Other (unspecified)	Other	360.5%
#10 100 Mg Topicals Balms & Oils 100mgthc 2000mgcbd	Topicals	182.3%

Peer brands benchmarked against Proofly using competitive landscape rank coverage, proximity, and momentum.

Wildflower

Rebound

NA

Naturally Nutra

Solei