Brand Explorer/British Columbia Market

British Columbia Cannabis Sales

Feb 2026

Overview

Pre-rolls now command more than a third of British Columbia's cannabis market, climbing 12.8% year over year to become the province's dominant category by a wide margin. Despite that momentum, BC remains a small-tier market where overall sales grew 6.5% year over year as of February 2026, a modest rebound that still leaves the market down 14.6% versus two years ago. The province's 455 dispensaries, up 3.2% year over year, compete in a landscape shaped by one of Canada's most entrenched legacy markets, where illicit operators have decades of cultivation expertise and consumer loyalty. Average prices dipped 1.6% year over year, a mild compression compared to steeper declines seen in other Canadian provinces. T Cann Mgmt Corp. leads among brands operating in the region. British Columbia legalized recreational cannabis alongside the rest of...

  • Top Brand: Mamba
  • Category Breakout: 34.3%
  • Top Category: Pre-Rolls (34%)

Benchmarking

Market ComparisonFeb 2026

British Columbia's 6.5% year-over-year sales gain marks a partial recovery, but the market is still 14.6% below where it stood two years ago, a trajectory that sets it apart from faster-growing Canadian provinces. With 455 dispensaries and only modest store count growth of 3.2%, BC's licensed retail footprint has matured without the rapid expansion seen in Ontario or Alberta, leaving the province competing as much with its own legacy market as with peer jurisdictions.

24-Month Trend

British Columbia market trend chart
StateSalesYoY
Ontario$150-160M7.0%
British Columbia$50-60M6.5%
Alberta$35-50M12.6%
Manitoba$5-10M3.7%
Newfoundland and Labrador$5-10M3.0%

Category View

Category PerformanceFeb 2026

Pre-rolls are the story in British Columbia, holding 36.0% market share after surging 12.8% year over year, decisively overtaking flower, which slipped 2.0% and now sits at 28.4%. Edibles posted the fastest growth at 18.6% year over year, though they account for just 9.4% of sales. Vapes climbed 11.0% to capture 22.5% of the market, while concentrates contracted 4.8% and hold a thin 3.7% share. T Cann Mgmt Corp. figures prominently among the brands shaping the province's pre-roll and vape momentum.

CategorySalesAvg PriceYoY
#1Pre-Rolls$15-20M$20.0512.8%
#2Flower$10-15M$34.332.0%
#3Vapes$10-15M$29.0511.0%
#4Edibles$2.5-5M$9.6418.6%
#5Concentrates$1-2.5M$28.134.8%
#6Accessories$1-2.5M$8.4610.7%
#7Oral$1-2.5M$28.9312.4%
#8Topicals$250-500K$27.417.3%
#9Home-Grow<$250K$32.611.9%
#10Cbd<$250K$15.58110.6%

Top Brands

Category LeadersFeb 2026

Category leaders show which brands are currently strongest by segment in British Columbia, with 1-month rank movement when available.

Product Leaders

Category Product LeadersFeb 2026

Top ranked products by category for British Columbia, based on the latest state-category product snapshot.

British Columbia icon

Pre-Rolls

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Midnight Express 1 Each Pre Rolls Multipack 12 Pack
Midnight Express 1 Each Pre Rolls Multipack 12 Pack
Station House#1#2#2
Blue Dream 3 Gram Pre Rolls Single 1 Pack
Blue Dream 3 Gram Pre Rolls Single 1 Pack
Pure Sunfarms#2#9#1
Cold Creek Kush 4 Gram Pre Rolls Multipack 10 Pack
Cold Creek Kush 4 Gram Pre Rolls Multipack 10 Pack
Redecan#3#13#12
Kingpin 1 Gram Pre Rolls Single 1 Pack
Kingpin 1 Gram Pre Rolls Single 1 Pack
Nugz (Canada)#4#14#13
Liquid Imagination 1 Each Pre Rolls Multipack 10 Pack
Liquid Imagination 1 Each Pre Rolls Multipack 10 Pack
Back Forty#5#19#66
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Flower

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Cbd Mango Haze 1 Each Flower Flower (unspecified)
Cbd Mango Haze 1 Each Flower Flower (unspecified)
Glacial Gold Premium Extracts#1#5N/A
Blueberry Donut 1 Each Flower Flower (unspecified)
Blueberry Donut 1 Each Flower Flower (unspecified)
Good Supply#2N/AN/A
Strawberry Og 28 Gram Flower Buds
Strawberry Og 28 Gram Flower Buds
The Loud Plug#3#2016#3
Chem Valley 28 Gram Flower Buds
Chem Valley 28 Gram Flower Buds
Spinach#4#9#2
Allen Wrench 1 Each Flower Flower (unspecified)
Allen Wrench 1 Each Flower Flower (unspecified)
Bc Doobies#5N/AN/A
British Columbia icon

Vapes

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Strawberry Syrup 1000 Mg Vapes Vapes (unspecified) Live Resin
Strawberry Syrup 1000 Mg Vapes Vapes (unspecified) Live Resin
Greybeard#1#1745#5
Crush 1000 Mg Vapes Disposables Distillate Plus
Crush 1000 Mg Vapes Disposables Distillate Plus
Foray#2#3#3
Blueberry Og 1000 Mg Vapes Specialty Vape Distillate Plus
Blueberry Og 1000 Mg Vapes Specialty Vape Distillate Plus
Pax Vape#3#1#6
Violet Flame 1 Each Vapes Cartridges Distillate Plus
Violet Flame 1 Each Vapes Cartridges Distillate Plus
Dealr#4#2#1
Alien Og 1200 Mg Vapes Cartridges Distillate Plus
Alien Og 1200 Mg Vapes Cartridges Distillate Plus
Boxhot#5#5#8
British Columbia icon

Edibles

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Strawberry Watermelon 10 Mg Edibles Soft Candy Gummies 5 Pack
Strawberry Watermelon 10 Mg Edibles Soft Candy Gummies 5 Pack
Spinach#1#1#2
Bhang Dark Chocolate
Bhang Dark Chocolate
Bhang#2N/AN/A
1:1:1 Cbn/cbd/thc Blackberry Lemonade [5pk] (10mg Cbn/10mg Cbd/10mg Thc) Soft Chews
1:1:1 Cbn/cbd/thc Blackberry Lemonade [5pk] (10mg Cbn/10mg Cbd/10mg Thc) Soft Chews
Gron#3#6#5
Blue Razzleberry [5pk] 3:1 30mg Cbg 10mg Thc Pearls Soft Chews
Blue Razzleberry [5pk] 3:1 30mg Cbg 10mg Thc Pearls Soft Chews
Gron#4#7#6
Real Fruit Peach Soft Chews 5:1 2pk Soft Chew
Real Fruit Peach Soft Chews 5:1 2pk Soft Chew
Wyld#5#8#7
British Columbia icon

Concentrates

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Organic Hash [3.5g] Hash
Organic Hash [3.5g] Hash
1964 Supply Co#1#1#1
Astro Pink Diamonds
Astro Pink Diamonds
Endgame#2#3#2
Sage N' Sour [2g] Hash
Sage N' Sour [2g] Hash
Mtl Cannabis#3#4#3
Blueberry Blaster [2g] Rip Strip Hash
Blueberry Blaster [2g] Rip Strip Hash
Shred#4#5#6
Tropic Thunder [2g] Rip Strip Hash
Tropic Thunder [2g] Rip Strip Hash
Shred#5#6#7
British Columbia icon

Accessories

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
1 Each Accessories Flower Devices Accessories
1 Each Accessories Flower Devices Accessories
Adults Only#1N/AN/A
1 Each Accessories Concentrate Devices Dab Accessories
1 Each Accessories Concentrate Devices Dab Accessories
T Cann Mgmt Corp#2#4#7
1 Each Accessories Flower Devices Water Pipes
1 Each Accessories Flower Devices Water Pipes
T Cann Mgmt Corp#3#5#6
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
T Cann Mgmt Corp#4#1#4
1 Each Accessories Flower Devices Rolling Paper And Accessories
1 Each Accessories Flower Devices Rolling Paper And Accessories
T Cann Mgmt Corp#5#7#9
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Oral

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Honey 30 Ml Oral Tincture Tincture 1 Pack
Honey 30 Ml Oral Tincture Tincture 1 Pack
Pura Vida#1#1#1
30:0 Reign Drops [30ml] Drops
30:0 Reign Drops [30ml] Drops
Redecan#2#2#2
Honey 30 Mg Oral Tincture Tincture 1 Pack
Honey 30 Mg Oral Tincture Tincture 1 Pack
Pura Vida#3#3#3
Pineapple 1000 Mg Oral Oral (unspecified) Oral (unspecified) 1 Pack
Pineapple 1000 Mg Oral Oral (unspecified) Oral (unspecified) 1 Pack
Endgame#4#7#4
Honey 30 Mg Oral Tincture Tincture 1 Pack
Honey 30 Mg Oral Tincture Tincture 1 Pack
Pura Vida#5#6#7
British Columbia icon

Topicals

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
1 Each Topicals Lotion 10mgthc 1mgcbd
1 Each Topicals Lotion 10mgthc 1mgcbd
Xmg#1#3#3
50 Mg Topicals Topicals (unspecified)
50 Mg Topicals Topicals (unspecified)
Emprise Canada#2#6#4
10 Mg Topicals Topicals (unspecified) 10mgthc 1mgcbd
10 Mg Topicals Topicals (unspecified) 10mgthc 1mgcbd
Xmg#3#2#5
1 Each Topicals Topicals (unspecified) 10mgthc 1mgcbd
1 Each Topicals Topicals (unspecified) 10mgthc 1mgcbd
Xmg#4#1#7
1 Each Topicals Topicals (unspecified) 10mgthc 0mgcbd
1 Each Topicals Topicals (unspecified) 10mgthc 0mgcbd
Xmg#5#4#6

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