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Data Snapshot for Mar 19, 2026
Overview
ADULTS ONLY faced a 23.0% decline YoY, revealing a critical shift in market dynamics. Positioned in the mid-tier, sales have dropped 9.8% over the last three months, indicating changing consumer preferences and pricing challenges.
Categories
- Top Category: Vapes
- Price Tier: Mid-Market
- States Active: 6
Top States
Adults Only Top StatesFeb 2026
Top states where Adults Only is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend

Average Price
$24.03
YoY Sales Trend
23.0%
2Y Sales Trend
1.7%
Vapes dominate significantly, capturing 79.8% despite a -10.4% YoY decline. Concentrates are the standout, soaring 136.3% YoY, while Flower plummets -78.4%, highlighting a stark category shift.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Vapes | 79.8% | $25.79 | 10.4% |
| Pre-Rolls | 18.1% | $23.72 | 53.8% |
ADULTS ONLY excels in Ontario (59.4%), Newfoundland and Labrador (16.9%), and British Columbia (15.6%). This brand showcases a strong geographic footprint across 6 states.
| State | Pre-Roll | Vapes |
|---|---|---|
| 4 | 4 | |
| ⊖ | 8 | |
| ⊖ | 26 | |
| ⊖ | 24 | |
| ⊖ | 22 |
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Market Position
Competitive LandscapeFeb 2026
ADULTS ONLY maintains a stronghold as the #1 brand in Accessories, outpacing peers like YOCAN and HUMBLE + FUME. The competitive landscape remains intense, with significant engagement in British Columbia.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Vapes | N/A |
#2 | Vapes | N/A |
#3 | Pre-Rolls | N/A |
#4 | Pre-Rolls | N/A |
#5 | Pre-Rolls | N/A |
#6 | Vapes | 38.0% |
#7 | Vapes | 29.4% |
#8 | Pre-Rolls | 26.1% |
#9 | Pre-Rolls | 32.0% |
#10 | Vapes | 150.7% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Adults Only using competitive landscape rank coverage, proximity, and momentum.