Brand Explorer/Oklahoma Market

Oklahoma Cannabis Sales

Feb 2026

Overview

Oklahoma's unit volume has cratered nearly 40% year over year, yet sales declined only 11.2%—meaning prices are expanding sharply, up 47.2% on average as the market's notorious oversupply finally corrects. Once home to more dispensaries per capita than any state in the nation, Oklahoma has shed nearly 15% of its storefronts in the past year, bringing the count to 993. The emerging-tier market, still generating between one hundred and five hundred million annually, is contracting toward a leaner operator base after years of virtually unlimited licensing flooded the state with low-cost product. That consolidation is now pushing per-unit prices higher even as overall demand shrinks. Oklahoma legalized medicinal marijuana in 2018 through State Question 788; recreational cannabis was approved in 2023 via State Question 820, with licensed...

  • Top Brand: Dime Industries
  • Category Breakout: 54.6%
  • Top Category: Flower (55%)

Benchmarking

Market ComparisonFeb 2026

Over the past two years Oklahoma's sales have fallen more than 26%, one of the steepest two-year contractions among emerging-tier markets. The dispensary count dropping from well over a thousand to 993 signals a long-overdue shakeout in a state that once handed out licenses with minimal barriers. With prices climbing 47.2% year over year even as the market shrinks, surviving operators are capturing more revenue per transaction while weaker competitors exit.

24-Month Trend

Oklahoma market trend chart
StateSalesYoY
Missouri$120-130M3.6%
Illinois$110-120M6.5%
Oklahoma$100-110M11.2%
Ohio$90-100M26.3%
Colorado$90-100M7.6%

Category View

Category PerformanceFeb 2026

Flower still commands more than half the market at 55.7% share, though it slipped 11.8% year over year as consumers pulled back broadly. Vapes are the lone bright spot, inching up 0.5% and holding 17.5% share, with brands like Dime Industries maintaining visibility in the category. Pre-rolls eased 3.8% to hold 12.6%, while edibles and concentrates bore the heaviest losses, declining 16.1% and 26.4% respectively as price-sensitive shoppers consolidated spending toward core categories.

CategorySalesAvg PriceYoY
#1Flower$50M+$22.1411.8%
#2Vapes$15-20M$18.570.5%
#3Pre-Rolls$10-15M$10.163.8%
#4Edibles$5-10M$15.0916.1%
#5Concentrates$5-10M$20.2426.4%
#6Accessories$1-2.5M$10.0143.6%
#7Oral$250-500K$16.4612.9%
#8Topicals$250-500K$18.7323.7%
#9Cbd<$250K$13.85234.1%
#10Home-Grow<$250K$46.2291.7%

Top Brands

Category LeadersFeb 2026

Category leaders show which brands are currently strongest by segment in Oklahoma, with 1-month rank movement when available.

Product Leaders

Category Product LeadersFeb 2026

Top ranked products by category for Oklahoma, based on the latest state-category product snapshot.

Oklahoma icon

Vapes

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Berry White 2000 Mg Vapes Disposables Distillate Plus
Berry White 2000 Mg Vapes Disposables Distillate Plus
Dime Industries#1#2#4
Blueberry Lemon Haze 2000 Mg Vapes Disposables Distillate Plus
Blueberry Lemon Haze 2000 Mg Vapes Disposables Distillate Plus
Dime Industries#2#1#3
Strawberry Cough 2000 Mg Vapes Disposables Distillate Plus
Strawberry Cough 2000 Mg Vapes Disposables Distillate Plus
Dime Industries#3#4#2
Pink Rose 2000 Mg Vapes Disposables Distillate Plus
Pink Rose 2000 Mg Vapes Disposables Distillate Plus
Dime Industries#4#3#1
Wedding Cake 2000 Mg Vapes Disposables Distillate Plus
Wedding Cake 2000 Mg Vapes Disposables Distillate Plus
Dime Industries#5#5#8
Oklahoma icon

Pre-Rolls

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Caviar Gold 1.30 Gram Pre Rolls Single 1 Pack
Caviar Gold 1.30 Gram Pre Rolls Single 1 Pack
Caviar Gold#1#1#1
Prism 1.50 Gram Pre Rolls Single 1 Pack
Prism 1.50 Gram Pre Rolls Single 1 Pack
Cure Injoy#2#2#3
Fruit Stand 1 Gram Pre Rolls Single 1 Pack
Fruit Stand 1 Gram Pre Rolls Single 1 Pack
Fruit Stand#3#5#9
Grape [1.5g] Infused Blunt
Grape [1.5g] Infused Blunt
Presidential#4#3#6
Strawberry Cough 1 Gram Pre Rolls Single 1 Pack
Strawberry Cough 1 Gram Pre Rolls Single 1 Pack
Country Cannabis#5#4#7
Oklahoma icon

Edibles

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
*high Dose* Elderberry 5:1 Cbn + Indica Enhanced Gummies | 1000:200mg
*high Dose* Elderberry 5:1 Cbn + Indica Enhanced Gummies | 1000:200mg
Wyld#1#1#1
Lemonade (250mg) Lemonade
Lemonade (250mg) Lemonade
Smokiez#2#2#6
Peach Sativa [20pk] (1000mg) Maximum Strength Fruit Chews
Peach Sativa [20pk] (1000mg) Maximum Strength Fruit Chews
Smokiez#3#4#3
Elderberry 2:1 Cbn + Indica Enhanced Gummies | 100mg:50mg
Elderberry 2:1 Cbn + Indica Enhanced Gummies | 100mg:50mg
Wyld#4#9#13
Watermelon Hybrid [20pk] (1000mg) Maximum Strength Fruit Chews
Watermelon Hybrid [20pk] (1000mg) Maximum Strength Fruit Chews
Smokiez#5#8#7
Oklahoma icon

Accessories

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
Lookah#1#1#1
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
Nobo#2#2#3
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
1 Each Accessories Accessories (unspecified) Accessories (unspecified)
Puffco#3#3#2
1 Each Accessories Concentrate Devices Oil Rig
1 Each Accessories Concentrate Devices Oil Rig
Puffco#4#10#10
1 Each Accessories Vape Cartridge Devices Battery
1 Each Accessories Vape Cartridge Devices Battery
Lookah#5#5#6
Oklahoma icon

Oral

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
Chill Drops [20pk] (500mg Cbd/100mg Thc)
Chill Drops [20pk] (500mg Cbd/100mg Thc)
1906#1#2#2
Sleep Drops [20pk] (100mg Cbd/100mg Thc/40mg Cbn)
Sleep Drops [20pk] (100mg Cbd/100mg Thc/40mg Cbn)
1906#2#4#4
Bliss Drops [20pk] (100mg Cbd/100mg Thc)
Bliss Drops [20pk] (100mg Cbd/100mg Thc)
1906#3#3#3
Go Drops [20pk] (100mg Cbd/100mg Thc)
Go Drops [20pk] (100mg Cbd/100mg Thc)
1906#4#5#5
Genius Drops [30pk] (75mg Cbd/75mg Thc)
Genius Drops [30pk] (75mg Cbd/75mg Thc)
1906#5#1#1
Oklahoma icon

Topicals

Feb 2026
ProductBrandFeb 2026Jan 2026Dec 2025
1 Each Topicals Lotion 100mgcbd
1 Each Topicals Lotion 100mgcbd
Bison & Rose#1#1#2
1000 Mg Topicals Balms & Oils
1000 Mg Topicals Balms & Oils
788 Collection#2#2#1
1 Each Topicals Lotion 800mgthc 800mgcbd
1 Each Topicals Lotion 800mgthc 800mgcbd
Bison & Rose#3#3#3
1 Each Topicals Lotion 421mgthc 427mgcbd
1 Each Topicals Lotion 421mgthc 427mgcbd
Bison & Rose#4#4#4
750 Mg Topicals Lotion 384mgthc 150mgcbd
750 Mg Topicals Lotion 384mgthc 150mgcbd
Bee Elevated#5#5#127

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