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Brand Explorer/Day Changers

Day Changers

Data Snapshot for Mar 19, 2026

Overview

DAY CHANGERS soars with a remarkable YoY growth of +114.9%, now in the 250-500K tier. Despite a 4.6% dip over the last three months, the brand has improved its rank from #13 to #5 in Oklahoma, showcasing its competitive edge.

Categories

EdiblesFlowerPre-Rolls
  • Top Category: Edibles
  • Price Tier: Mid-Market
  • States Active: 1

Top States

Day Changers Top StatesFeb 2026

Top states where Day Changers is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Day Changers market trend chart

Average Price

$18.28

YoY Sales Trend

114.9%

2Y Sales Trend

109.3%

Edibles dominate at 99.9% of sales, reflecting a staggering +114.8% YoY growth, making it the fastest-growing category. In contrast, Pre-Rolls lag at 0.0% of total sales with a -7.8% decline YoY.

CategorySales ShareAvg PriceYoY
Edibles99.9%$18.32114.8%

DAY CHANGERS is concentrated solely in Oklahoma, which accounts for 100% of its sales. This geographic focus highlights the brand's strong presence in the state.

StateEdibles
5

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Market Position

Competitive LandscapeFeb 2026

Ranking #5 in the competitive Edibles category, DAY CHANGERS has gained significant ground, moving up from #13. Competes closely with leaders SMOKIEZ, WYLD, and DOSD EDIBLES, with a notable rise in market position.

Edibles in Oklahoma Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Day Changers: 6Day Changers: 5Moon Dust: 4Moon Dust: 4Nature's Key: 5Nature's Key: 6Smokiez: 1Smokiez: 1Wyld: 2Wyld: 2

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Watermelon 2500 Mg Edibles Soft Candy Gummies 10 Pack
Watermelon 2500 Mg Edibles Soft Candy Gummies 10 Pack
Edibles8.8%
#2
Berry 2500 Mg Edibles Soft Candy Gummies 10 Pack
Berry 2500 Mg Edibles Soft Candy Gummies 10 Pack
Edibles15.2%
#3
Mango 2500 Mg Edibles Soft Candy Gummies 10 Pack
Mango 2500 Mg Edibles Soft Candy Gummies 10 Pack
Edibles19.1%
#4
Strawberry 2500 Mg Edibles Soft Candy Gummies 10 Pack
Strawberry 2500 Mg Edibles Soft Candy Gummies 10 Pack
Edibles10.1%
#5
Strawberry 2500 Mg Edibles Edibles (unspecified) Edibles (unspecified) 10 Pack
Strawberry 2500 Mg Edibles Edibles (unspecified) Edibles (unspecified) 10 Pack
Edibles24.3%
#6
Raspberries And Cream 2500 Mg Edibles Soft Candy Gummies 10 Pack
Raspberries And Cream 2500 Mg Edibles Soft Candy Gummies 10 Pack
Edibles13.5%
#7
Berry 250 Mg Edibles Soft Candy Gummies 1 Pack
Berry 250 Mg Edibles Soft Candy Gummies 1 Pack
Edibles10.1%
#8
Strawberry 250 Mg Edibles Edibles (unspecified) Edibles (unspecified) 1 Pack
Strawberry 250 Mg Edibles Edibles (unspecified) Edibles (unspecified) 1 Pack
Edibles22.2%
#9
Mango 250 Mg Edibles Soft Candy Gummies 40 Pack
Mango 250 Mg Edibles Soft Candy Gummies 40 Pack
Edibles95.2%
#10
Watermelon 10000 Mg Edibles Soft Candy Gummies 40 Pack
Watermelon 10000 Mg Edibles Soft Candy Gummies 40 Pack
Edibles30.9%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Day Changers using competitive landscape rank coverage, proximity, and momentum.