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Data Snapshot for Mar 20, 2026
Overview
NATURE'S KEY's year-over-year growth has plummeted by 17.3%, reflecting a significant decline in market presence. The brand's mid-tier positioning may require a strategic reassessment to reverse this trend.
Categories
- Top Category: Edibles
- Price Tier: Mid-Market
- States Active: 1
Top States
Nature's Key Top StatesFeb 2026
Top states where Nature's Key is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$17.66
YoY Sales Trend
17.3%
2Y Sales Trend
39.8%
Edibles, dominating at 99.9% of sales, have decreased by 17.1% YoY. Meanwhile, Flower and Vapes have seen dramatic declines of 41.6% and 90.2% YoY, respectively, highlighting a challenging environment for all categories.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Edibles | 99.9% | $17.66 | 17.1% |
NATURE'S KEY operates exclusively in Oklahoma, which accounts for 100% of its sales. This geographic concentration presents both opportunities and risks for the brand.
| State | Edibles |
|---|---|
| 6 |
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Market Position
Competitive LandscapeFeb 2026
Competitive summary unavailable.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1  | Edibles | 14.7% |
#2  | Edibles | 12.1% |
#3  | Edibles | N/A |
#4  | Edibles | 12.8% |
#5 | Edibles | 50.4% |
#6  | Edibles | 45.1% |
#7  | Edibles | 33.4% |
#8 -N.jpg&w=64&q=75){kind=small} | Edibles | 10.1% |
#9  | Edibles | 43.7% |
#10  | Edibles | 15.5% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Nature's Key using competitive landscape rank coverage, proximity, and momentum.
