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Data Snapshot for Mar 19, 2026
Overview
HOODOO has skyrocketed with a 179.9% increase in sales over the past year. Rank improved from #11 to #4 in Utah, showcasing impressive momentum. The brand also saw a 47.6% rise in the last three months, solidifying its premium positioning.
Categories
- Top Category: Oral
- Price Tier: Premium
- States Active: 1
Top States
Hoodoo Top StatesFeb 2026
Top states where Hoodoo is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$44.67
YoY Sales Trend
179.9%
2Y Sales Trend
78.9%
Oral products dominate at 71% of sales with a staggering 365.4% YoY increase, making it the fastest-growing category. Concentrates, while trailing, still achieve 29% of total sales with a 67.9% YoY growth.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Oral | 71.0% | $49.47 | 365.4% |
| Concentrates | 29.0% | $36.08 | 67.9% |
HOODOO holds a strong presence in Utah, representing 100% of its sales. As one of the top cannabis brands in Utah, its geographic concentration is evident.
| State | Concentrates | Oral |
|---|---|---|
| 10 | 4 |
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Market Position
Competitive LandscapeFeb 2026
Ranked #4 in the Oral category, HOODOO is gaining ground on competitors like BOOJUM (#1) and FRUIT OF LIFE (#2), moving up from #11 within the past year. The competitive landscape is tight, with just a few spots separating the top brands.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1  | Oral | 8.7% |
#2  | Oral | 138.3% |
#3  | Oral | 69.5% |
#4  | Oral | 11.5% |
#5  | Oral | 69.8% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Hoodoo using competitive landscape rank coverage, proximity, and momentum.