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Log in to HoodieFruit Of Life
Data Snapshot for Mar 20, 2026
Overview
FRUIT OF LIFE saw a remarkable 23.4% YoY growth, though its rank slipped from #10 to #11 in Utah's competitive landscape. Positioned in the premium tier, sales have dipped 1.4% over the last three months, highlighting a need to regain momentum.
Categories
- Top Category: Vapes
- Price Tier: Premium
- States Active: 1
Top States
Fruit Of Life Top StatesFeb 2026
Top states where Fruit Of Life is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$61.41
YoY Sales Trend
23.4%
2Y Sales Trend
249.3%
Vapes dominate with 85.6% of sales and a solid 27.1% YoY growth. Oral products follow, showing impressive growth at 32.7% YoY, while Concentrates have plummeted 60.1% YoY, indicating market shifts.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Vapes | 85.6% | $59.37 | 27.1% |
| Oral | 11.9% | $82.71 | 32.7% |
| Concentrates | 1.6% | $57.69 | 60.1% |
FRUIT OF LIFE is concentrated solely in Utah, commanding 100% of sales in the state. This geographic focus amplifies the brand's potential for growth in a single market.
| State | Concentrates | Oral | Vapes |
|---|---|---|---|
| 15 | 2 | 11 |
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Market Position
Competitive LandscapeFeb 2026
Competitive summary unavailable.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Vapes | N/A |
#2 | Vapes | 84.2% |
#3 | Vapes | 2.3% |
#4 | Vapes | 1.0% |
#5 | Vapes | N/A |
#6 | Vapes | 10.2% |
#7 | Oral | 18.7% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Fruit Of Life using competitive landscape rank coverage, proximity, and momentum.