Hilight

Top states where Hilight is active based on indexed sales coverage.

UTUtah

($1-2.5M)

Trend narrative unavailable.

24-Month Trend

Vapes dominate at 39.8% with 24.5% growth YoY. Flower follows at 34.3% with a striking 48.2% increase, while Edibles surged 54.5%. Oral products skyrocketed by 592.1%, contrasting sharply with a 92.3% drop in Accessories.

Category	Sales Share	Avg Price	YoY
Vapes	39.8%	$53.19	24.5%
Flower	34.3%	$61.95	48.2%
Edibles	17.0%	$49.95	54.5%
Concentrates	8.1%	$54	29.9%

HILIGHT is concentrated in Utah, making it the top cannabis brand in the state with 100% sales share. Geographic focus enhances brand strength in a single market.

State	Concentrates	Edibles	Flower	Vapes
Utah	2	3	6	4

HILIGHT ranks #4 in the Vapes category, improving from #5 over 12 months. Competing closely with SELECT (#1), PURE PLAN (#2), and VALLEY LOWS (#3), the brand is gaining momentum in a competitive landscape.

Top products for Feb 2026 with sales and momentum indicators.

Product	Category	MoM
#1 Miami Yayo 3.50 Gram Flower	Flower	78.3%
#2 Cherry Lime 150 Mg Edibles Soft Candy Gummies 10 Pack	Edibles	327.9%
#3 Sour Watermelon 150 Mg Edibles Soft Candy Gummies 10 Pack	Edibles	297.2%
#4 Super Boof 3.50 Gram Flower	Flower	179.7%
#5 Sour Tangerine 1500 Mg Edibles Soft Candy Gummies 10 Pack	Edibles	33.1%
#6 Zebra Ztripes Gram 3.50	Flower	76.0%
#7 Blue Crack 1000 Mg Vapes Cartridges	Vapes	100.3%

Peer brands benchmarked against Hilight using competitive landscape rank coverage, proximity, and momentum.

VA

Valley Lows

RI

Riverside Farm

BO

Boojum

Select