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Data Snapshot for Mar 20, 2026
Overview
HI VARIETY surged with a YoY growth of 46.8% despite a recent 3-month sales decline of 24.1%. Positioned in the premium tier, this brand showcases a strong market presence in the .5M-1M sales bucket.
Categories
- Top Category: Vapes
- Price Tier: Premium
- States Active: 1
Top States
Hi Variety Top StatesFeb 2026
Top states where Hi Variety is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$50.79
YoY Sales Trend
46.8%
2Y Sales Trend
353.9%
Vapes dominate at 46.4% with a striking 70.5% YoY growth, while Flower holds 25.5% and grows 50.5%. Concentrates lead the pack with a jaw-dropping 331.1% increase YoY, contrasting with Edibles, which fell 19.7%.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Vapes | 46.4% | $59.89 | 70.5% |
| Flower | 25.5% | $45.59 | 50.5% |
| Edibles | 16.1% | $41.43 | 19.7% |
| Concentrates | 7.7% | $51.13 | 331.1% |
| Oral | 3.9% | $45.93 | 104.9% |
HI VARIETY commands the Utah market, capturing 100% of sales in the state. Its geographic concentration is solely in Utah, positioning it among the top cannabis brands in the state.
| State | Concentrates | Edibles | Flower | Oral | Vapes |
|---|---|---|---|---|---|
| 3 | 8 | 9 | 3 | 6 |
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Market Position
Competitive LandscapeFeb 2026
HI VARIETY ranks #6 in the Vapes category, improving from #8 last year. Competing closely with SELECT at #1 and PURE PLAN at #2, it is gaining ground against rivals like HILIGHT and RIVERSIDE FARM.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Flower | N/A |
#2 | Vapes | 23.9% |
#3 | Flower | N/A |
#4 | Vapes | 11.3% |
#5 | Vapes | 37.2% |
#6 | Edibles | 75.8% |
#7 | Flower | 54.4% |
#8 | Flower | 172.7% |
#9 | Vapes | 91.7% |
#10 | Vapes | 108.4% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Hi Variety using competitive landscape rank coverage, proximity, and momentum.