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Brand Explorer/Pure Edibles

Pure Edibles

Data Snapshot for Mar 19, 2026

Overview

Pure Edibles & Concentrates is Arizona's premier state-licensed cannabis infusion company. Pure was founded by medical patients that shared a common goal: making more affordable products accessible to every patient without compromising quality. All of our products are full-spectr...

YoY growth at -21.9% for PURE EDIBLES, though a recent 11.2% uptick over the last three months hints at potential recovery. Positioned within the low tier, the brand may be adapting to shifting consumer behaviors.

Categories

EdiblesVapesFlowerPre-RollsAccessoriesConcentrates
  • Top Category: Edibles
  • Price Tier: Value
  • States Active: 10

Top States

Pure Edibles Top StatesFeb 2026

Top states where Pure Edibles is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Pure Edibles market trend chart

Average Price

$9.51

YoY Sales Trend

21.9%

2Y Sales Trend

46.1%

Edibles dominate at 95.9% of sales but still face a 21.6% decline YoY. Accessories are the standout category, surging by 50.2%, contrasting sharply with the drastic -90.0% drop in Concentrates.

CategorySales ShareAvg PriceYoY
Edibles95.9%$9.3821.6%
Vapes3.1%$14.1917.3%

PURE EDIBLES finds its strongest market in Arizona, holding a staggering 96.2% of sales there. The brand is also present in California and Washington, contributing to its footprint across 10 states.

StateEdiblesVapes
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Market Position

Competitive LandscapeFeb 2026

#7 in the Edibles category—6 spots behind industry leader WYLD. Competing closely with GRON (#2) and BAKED BROS (#3), PURE EDIBLES is gaining traction but still faces significant competition.

Edibles in Arizona Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Pure Edibles: 8Pure Edibles: 7Smokiez: 6Smokiez: 6Keef: 7Keef: 8Wyld: 1Wyld: 1Gron: 2Gron: 2

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Berry 100 Mg Edibles Soft Candy Gummies 10 Pack
Berry 100 Mg Edibles Soft Candy Gummies 10 Pack
Edibles7.1%
#2
Watermelon 100 Mg Edibles Soft Candy Gummies 10 Pack
Watermelon 100 Mg Edibles Soft Candy Gummies 10 Pack
Edibles3.9%
#3
Fruit Punch 100 Mg Edibles Soft Candy Gummies 10 Pack
Fruit Punch 100 Mg Edibles Soft Candy Gummies 10 Pack
Edibles6.1%
#4
Mango 100 Mg Edibles Soft Candy Gummies 10 Pack
Mango 100 Mg Edibles Soft Candy Gummies 10 Pack
Edibles3.7%
#5
Berry 150 Mg Edibles Soft Candy Gummies 10 Pack
Berry 150 Mg Edibles Soft Candy Gummies 10 Pack
Edibles9.1%
#6
Caramel 1000 Mg Edibles Soft Candy Caramel 10 Pack
Caramel 1000 Mg Edibles Soft Candy Caramel 10 Pack
Edibles20.2%
#7
Assorted 100 Mg Edibles Hard Candy Lozenges 10 Pack
Assorted 100 Mg Edibles Hard Candy Lozenges 10 Pack
Edibles685.2%
#8
Caramel 500 Mg Edibles Soft Candy Caramel 10 Pack
Caramel 500 Mg Edibles Soft Candy Caramel 10 Pack
Edibles103.1%
#9
Kicks Cherry Orange Strawberry Uplift [10pk] (100mg Thc)
Kicks Cherry Orange Strawberry Uplift [10pk] (100mg Thc)
Edibles55.0%
#10
Maui Wowie 1000 Mg Vapes Cartridges
Maui Wowie 1000 Mg Vapes Cartridges
Vapes85.4%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Pure Edibles using competitive landscape rank coverage, proximity, and momentum.