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Brand Explorer/Pono Life Maui

Pono Life Maui

Data Snapshot for Mar 20, 2026

Overview

PONO LIFE MAUI faces a dramatic 63.2% YoY sales decline, signaling fierce competition in the premium tier. Over the last three months, sales also dropped 35.5%, indicating ongoing challenges. The brand's viability may hinge on adjusting pricing strategies in a shifting market.

Categories

Pre-RollsEdiblesFlowerVapesTopicalsAccessories
  • Top Category: Pre-Rolls
  • Price Tier: Premium
  • States Active: 1

Top States

Pono Life Maui Top StatesFeb 2026

Top states where Pono Life Maui is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Trend unavailable for this period

Average Price

$27.55

YoY Sales Trend

63.3%

2Y Sales Trend

76.7%

Pre-Rolls lead at 28.4% of sales and are the only category with growth, up 20.9% YoY. Meanwhile, Flower sales plummeted 83.8% YoY, reflecting a significant shift in consumer preferences. Edibles and Vapes are also struggling, down 35.6% and 66.5% YoY respectively.

CategorySales ShareAvg PriceYoY
Pre-Rolls28.4%$19.520.9%
Edibles24.5%$24.2335.6%
Flower23.0%$5583.8%
Vapes21.6%$31.6766.5%
Topicals2.3%$42.76N/A

PONO LIFE MAUI is concentrated entirely in Hawaii, representing 100% of its sales. This singular focus may limit growth opportunities as competition intensifies in the state. The brand's presence in other markets remains unestablished.

StateEdiblesFlowerPre-RollTopicalsVapes
77756

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Market Position

Competitive LandscapeFeb 2026

Ranked #7 in the Pre-Rolls category, PONO LIFE MAUI has slipped from #4 over the past year, trailing behind leaders like PAKALOLO and NOA BOTANICALS. The brand's decline reflects competitive pressure, losing ground in a fast-evolving market.

Pre-Rolls in Hawaii Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Pono Life Maui: 3Pono Life Maui: 7Maui Grown: 6Maui Grown: 6Cure Oahu: 5Cure Oahu: 5Pakalolo: 4Pakalolo: 1Noa Botanicals: 1Noa Botanicals: 2

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Maui 500 Mg Vapes Cartridges
Maui 500 Mg Vapes Cartridges
Vapes157.1%
#2
Strawberry 100 Mg Edibles Soft Candy Gummies 10 Pack
Strawberry 100 Mg Edibles Soft Candy Gummies 10 Pack
EdiblesN/A
#3
Godzilla 3.50 Gram Flower
Godzilla 3.50 Gram Flower
FlowerN/A
#4
Alien Og 3.50 Gram Flower
Alien Og 3.50 Gram Flower
FlowerN/A
#5
Fritter 5 Gram Pre Rolls Multipack 10 Pack
Fritter 5 Gram Pre Rolls Multipack 10 Pack
Pre-Rolls58.9%
#6
Maui 1 Gram Pre Rolls Single 1 Pack
Maui 1 Gram Pre Rolls Single 1 Pack
Pre-Rolls55.5%
#7
Runtz Cake 1 Gram Pre Rolls Single 1 Pack
Runtz Cake 1 Gram Pre Rolls Single 1 Pack
Pre-Rolls4.1%
#8
Mango 100 Mg Edibles Soft Candy Gummies 10 Pack
Mango 100 Mg Edibles Soft Candy Gummies 10 Pack
Edibles40.9%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Pono Life Maui using competitive landscape rank coverage, proximity, and momentum.