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Data Snapshot for Mar 20, 2026
Overview
YoY growth at 31.2% for BOOTY amid a steep 83.1% decline over the last three months highlights a unique market position. This premium brand is adjusting its strategy, focusing on higher price tiers as it navigates a challenging landscape.
Categories
- Top Category: Vapes
- Price Tier: Premium
- States Active: 1
Top States
Booty Top StatesFeb 2026
Top states where Booty is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$27.08
YoY Sales Trend
31.2%
2Y Sales Trend
77.2%
Leading in Vapes at 42.1% with a 43.8% YoY increase, BOOTY also sees Flower at 41.2% (+29.6% YoY). Edibles are the fastest-growing category, surging 60.7% YoY, while Pre-Rolls lag behind at -10.2%.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Vapes | 42.1% | $36.98 | 43.8% |
| Flower | 41.2% | $48.1 | 29.6% |
| Pre-Rolls | 10.8% | $20.11 | 10.3% |
| Edibles | 5.1% | $4.52 | 60.7% |
BOOTY commands the market in Newfoundland and Labrador, accounting for 99.9% of sales, with a minimal presence in Ontario (0.1%). It operates across just 2 states, showcasing a concentrated footprint.
| State | Edibles | Flower | Pre-Roll | Vapes |
|---|---|---|---|---|
| 4 | 1 | 6 | 3 |
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Market Position
Competitive LandscapeFeb 2026
#3 in Vapes, BOOTY closes the gap on #2 SEAWEED CRAFT CANNABIS and trails #1 YOCAN. Improved from #4 to #3 over the past year, competitive dynamics intensify as it navigates a shrinking market.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Pre-Rolls | N/A |
#2 | Pre-Rolls | N/A |
#3 | Vapes | N/A |
#4 | Pre-Rolls | N/A |
#5 | Vapes | 15.4% |
#6 | Vapes | 53.4% |
#7 | Vapes | 27.5% |
#8 | Flower | 52.1% |
#9 | Flower | 37.3% |
#10 | Flower | 81.3% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Booty using competitive landscape rank coverage, proximity, and momentum.