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Brand Explorer/Betty Medicine

Betty Medicine

Data Snapshot for Mar 20, 2026

Overview

YoY growth at +44.8% positions BETTY MEDICINE strongly in the premium tier. Despite a recent dip of 13.5% over the last three months, the brand's upward trajectory remains compelling within the 250-500K range.

Categories

VapesFlowerEdiblesOral
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 1

Top States

Betty Medicine Top StatesFeb 2026

Top states where Betty Medicine is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Trend unavailable for this period

Average Price

$49.98

YoY Sales Trend

44.8%

2Y Sales Trend

120.9%

Vapes dominate with a 43.4% share, skyrocketing +193.2% YoY, while Flower trails at 40.1% with a -16.0% decline. Edibles are also gaining ground at 12.8%, up +96.5% YoY.

CategorySales ShareAvg PriceYoY
Vapes43.4%$55.39193.2%
Flower40.1%$53.9916.0%
Edibles12.8%$42.996.5%
Oral3.7%$21N/A

BETTY MEDICINE is exclusively active in Utah, capturing 100% of its sales in this state—high geographic concentration.

StateEdiblesFlowerOralVapes
118710

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Market Position

Competitive LandscapeFeb 2026

Ranked #10 in the Vapes category, BETTY MEDICINE is gaining ground, improving from #13 over the past year. Competing closely with SELECT, PURE PLAN, and VALLEY LOWS, it has made significant strides in positioning.

Vapes in Utah Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Betty Medicine: 12Betty Medicine: 10Wholesomeco: 9Wholesomeco: 8Boojum: 8Boojum: 7Hilight: 6Hilight: 4Select: 1Select: 1

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Hash Plant 1000 Mg Vapes Specialty Vape
Hash Plant 1000 Mg Vapes Specialty Vape
Vapes3.0%
#2
J1 1000 Mg Vapes Specialty Vape
J1 1000 Mg Vapes Specialty Vape
Vapes8.4%
#3
Melon 1000 Mg Vapes Specialty Vape
Melon 1000 Mg Vapes Specialty Vape
Vapes16.3%
#4
Apple Fritter 28 Gram Flower
Apple Fritter 28 Gram Flower
Flower32.8%
#5
Chunkadelic 1000 Mg Vapes Specialty Vape
Chunkadelic 1000 Mg Vapes Specialty Vape
Vapes32.7%
#6
Grass Valley Girl 1000 Mg Vapes Specialty Vape
Grass Valley Girl 1000 Mg Vapes Specialty Vape
Vapes33.5%
#7
Chem Bomb 1000 Mg Vapes Specialty Vape
Chem Bomb 1000 Mg Vapes Specialty Vape
Vapes38.6%
#8
Blue Dream 500 Mg Vapes Specialty Vape
Blue Dream 500 Mg Vapes Specialty Vape
Vapes40.2%
#9
Permanent Marker 7 Gram Flower
Permanent Marker 7 Gram Flower
Flower66.5%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Betty Medicine using competitive landscape rank coverage, proximity, and momentum.