Is this your Brand? Log in to Hoodie!

Surterra Wellness

Data Snapshot for Mar 19, 2026

Overview

Were here to empower you and your family to unlock all the benefits of cannabis with the safest, highest quality products and a welcoming experience thats designed to help you feel your best.

Mid-tier brand, facing a 7% decline YoY—sales down 0.6% over the last three months. Despite this, SURTERRA WELLNESS remains competitive with a notable price strategy shift.

Surterra Wellness Top StatesFeb 2026

Top states where Surterra Wellness is active based on indexed sales coverage.

FLFlorida

($.5M-1M)

TXTexas

(<$250K)

MAMassachusetts

(<$250K)

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Average Price

$21.58

YoY Sales Trend

7.0%

2Y Sales Trend

7.8%

Oral category dominates at 62.5%, growing 9% YoY, while Concentrates are the fastest-growing at 15%. Vapes and Edibles face significant declines, with Vapes down 47%.

Category	Sales Share	Avg Price	YoY
Oral	62.5%	$38.99	9.0%
Concentrates	13.5%	$19.34	15.0%
Vapes	12.5%	$9.86	47.0%
Edibles	6.9%	$14	20.6%
Topicals	4.6%	$8.09	25.4%

SURTERRA WELLNESS thrives in Florida, holding 92.5% of its sales, with a presence in Texas and Massachusetts, showcasing high geographic concentration.

State	Concentrates	Edibles	Oral	Topicals	Vapes
Texas	⊖	4	2	⊖	⊖
Florida	28	32	3	6	⊖
Massachusetts	⊖	⊖	⊖	⊖	⊖

Want SKU-Level Buyer Signals?

Unlock purchaser contacts, SKU-level velocity, and whitespace opportunities for this brand.

Request demo

Market Position

Competitive LandscapeFeb 2026

#3 in Oral, trailing behind MUV (#1) and TRULIEVE (#2). Gained one spot vs MUV and TRULIEVE, while staying competitive against MOMENTA and SELECT.

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

Product	Category	MoM
#1 Zen 1:4 [30ml, 20mg/ml]	Oral	11.9%
#2 Zen 1:4 [40pk] 2mg Cbd, 8mg Thc/10mg (400mg)	Oral	22.6%
#3 Sativa Blend Full Spectrum Oil (fso)	Concentrates	10.9%
#4 Soothe 1:1 [.3g] All In	Vapes	12.3%
#5 Live Rosin (hybrid) [40ct] 25mg (1000mg)	Oral	N/A
#6 Soothe 1:1 [40pk] 5mg Cbd, 5mg Thc/10mg (400mg)	Oral	90.0%
#7 Relief 1:9 (cbd:thc, Watermelon) 5mg, 20pk (100mg)	Edibles	7.4%
#8 Calm 12.5:1 (thc, Orange) 5mg, 20pk (100mg)	Edibles	10.9%
#9 Relief 1:9 (2mg Cbd/18mg Thc)	Topicals	3.4%
#10 Soothe 1:1 (cbd:thc, Lemon) 5mg, 20pk (100mg)	Edibles	16.9%

Benchmarking

Competitive Peer Set

Search all brands

Peer brands benchmarked against Surterra Wellness using competitive landscape rank coverage, proximity, and momentum.

Trulieve

Momenta

Muv

Select