Trulieve

Top states where Trulieve is active based on indexed sales coverage.

FLFlorida

($2.5-5M)

GAGeorgia

(<$250K)

MDMaryland

(<$250K)

WVWest Virginia

(<$250K)

PAPennsylvania

(<$250K)

OHOhio

(<$250K)

AZArizona

(<$250K)

CACalifornia

(<$250K)

Trend narrative unavailable.

24-Month Trend

Vapes dominate at 73.4% of sales but are down 33.3% YoY. Accessories stand out with a remarkable 77.4% growth, while Flower has plummeted 97.9% YoY, signaling a significant category shift.

Category	Sales Share	Avg Price	YoY
Vapes	73.4%	$29.85	33.3%
Oral	18.5%	$54.37	29.2%
Accessories	5.6%	$13.5	77.4%

TRULIEVE commands a strong presence in Florida (91.2%), with Georgia (6.0%) and Maryland (1.1%) contributing to its footprint. Geographic concentration is high across 11 states.

State	Accessories	Oral	Vapes
Georgia	1	1	⊖
Florida	2	2	5
Ohio	17	⊖	⊖
Maryland	⊖	⊖	⊖

Currently ranked #5 in Vapes, TRULIEVE has fallen from #3 over the past year. Competing closely with SELECT, MODERN FLOWER, and ROLL ONE, it faces increasing pressure to reclaim market share.

Top products for Feb 2026 with sales and momentum indicators.

Product	Category	MoM
#1 Gas Apple Cdt Trupod	Vapes	1210.9%
#2 Capsules 30ct 1500mg (sativa)	Oral	95.5%
#3 Capsules Cbd 30ct 300mg	Oral	26.3%
#4 9lb Hammer Cdt Trupod	Vapes	97.4%
#5 Durban Poison Trupod	Vapes	85.3%
#6 Slurricane #7 Trupod .5g	Vapes	96.2%
#7 Pineapple Upside Down Cake 500mg Trupod	Vapes	170.9%
#8 Hot Chocolate Trupod 1g	Vapes	178.6%
#9 Khalifa Kush 3.50 Gram Flower	Flower	128.2%
#10 Pnpple Upsde Dwn Cke Trupod .5g	Vapes	235.2%

Peer brands benchmarked against Trulieve using competitive landscape rank coverage, proximity, and momentum.

Float

Entourage

The Essence

Select