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Brand Explorer/Viola Extracts

Viola Extracts

Data Snapshot for Mar 19, 2026

Overview

Viola is the largest Black-owned cannabis brand producing premium products since 2011. Named in honor of CEO, Al Harrington’s grandmother who suffered from glaucoma until he convinced her to try cannabis. After seeing the flower’s ability to relieve her pain, Al was inspired to s...

3-month sales down 17.3%—mid-tier positioning. Year-over-year decline of 9.7% highlights pricing challenges for VIOLA EXTRACTS, despite a notable unit sales increase of 51.2%.

Categories

FlowerPre-RollsConcentratesEdiblesVapesOralAccessoriesTopicals
  • Top Category: Flower
  • Price Tier: Mid-Market
  • States Active: 15

Top States

Viola Extracts Top StatesFeb 2026

Top states where Viola Extracts is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Viola Extracts market trend chart

Average Price

$24.38

YoY Sales Trend

9.7%

2Y Sales Trend

70.8%

Flower dominates at 64.4% but has dropped 25.5% YoY. Pre-Rolls are the standout category with a staggering 774.2% growth, while Vapes struggle with a 35.2% decline.

CategorySales ShareAvg PriceYoY
Flower64.4%$25.0825.5%
Pre-Rolls13.5%$18.87774.2%
Concentrates13.0%$29.667.8%
Edibles4.3%$25.214.9%
Vapes2.8%$20.5635.2%
Oral2.0%$26.742.0%

VIOLA EXTRACTS is primarily active in Yukon and Colorado, which account for 58.6% and 29.2% of sales respectively. The brand spans 15 states, showcasing its geographic reach.

StateConcentratesEdiblesFlowerOralPre-RollVapes
13148
12101828
16
1631
41

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Market Position

Competitive LandscapeFeb 2026

#11 in Concentrates, trailing behind MEDIPHARM LABS at #8. Competing brands include SHRED at #1 and DAB BODS at #2, with VIOLA gaining ground on peers.

Concentrates in Yukon Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Viola Extracts: 5Viola Extracts: 8Medipharm Labs: 5Medipharm Labs: 8Emprise Canada: 2Emprise Canada: 9Dab Bods: 4Dab Bods: 2Uncle BobUncle Bob: 3

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Buckets 3 Gram Pre Rolls Multipack 10 Pack
Buckets 3 Gram Pre Rolls Multipack 10 Pack
Pre-RollsN/A
#2
Waffle Cone 3.50 Gram Flower
Waffle Cone 3.50 Gram Flower
FlowerN/A
#3
Bucketz Each 1
Bucketz Each 1
FlowerN/A
#4
Face On Fire 3.50 Gram Flower
Face On Fire 3.50 Gram Flower
Flower42.0%
#5
Wedding Pie Gram 3.50
Wedding Pie Gram 3.50
Flower29.2%
#6
Glitter Bomb 14 Gram Flower
Glitter Bomb 14 Gram Flower
Flower79.9%
#7
Wedding Pie Gram 14
Wedding Pie Gram 14
Flower115.7%
#8
Chihuapei 3.50 Gram Flower
Chihuapei 3.50 Gram Flower
Flower98.0%
#9
Glitter Bomb 7 Gram Flower
Glitter Bomb 7 Gram Flower
Flower116.8%
#10
Iverson '01 Gram 3.50
Iverson '01 Gram 3.50
Flower130.6%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Viola Extracts using competitive landscape rank coverage, proximity, and momentum.