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Data Snapshot for Mar 20, 2026
Overview
PAUL'S BOUTIQUE's sales plummeted 32.7% YoY, reflecting challenges in maintaining premium pricing in a contracting market. A 3-month trend shows a decline of 11.1%, indicating a continued struggle to attract consumers.
Categories
- Top Category: Pre-Rolls
- Price Tier: Premium
- States Active: 1
Top States
Paul's Boutique Top StatesFeb 2026
Top states where Paul's Boutique is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$25.5
YoY Sales Trend
32.7%
2Y Sales Trend
40.5%
Pre-Rolls dominate at 36.8% but are down 34.5% YoY; Flower holds 32.1%, also down 32.7%. Edibles are the outlier, growing 15.3% YoY, suggesting a shift in consumer preference.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Pre-Rolls | 36.8% | $16.97 | 34.5% |
| Flower | 32.1% | $35.7 | 32.7% |
| Vapes | 17.3% | $43.84 | 34.5% |
| Edibles | 11.0% | $29.39 | 15.3% |
| Concentrates | 2.6% | $39.77 | 66.8% |
PAUL'S BOUTIQUE is exclusively active in Maine, capturing 100% of its sales in this single state, highlighting a concentrated geographic footprint.
| State | Concentrates | Edibles | Flower | Pre-Roll | Vapes |
|---|---|---|---|---|---|
| 18 | 14 | 10 | 5 | 14 |
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Market Position
Competitive LandscapeFeb 2026
Ranking #5 in Pre-Rolls, PAUL'S BOUTIQUE has slipped from #2 over the past year. Competing closely with JAR CO (ME) at #1 and LANDRACE CANNABIS CO. at #2, the brand faces increasing competitive pressure.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1  | Flower | 1831.8% |
#2  | Flower | 87.7% |
#3  | Flower | 13.9% |
#4  | Flower | 13.7% |
#5  | Flower | 1421.3% |
#6  | Flower | 145.4% |
#7  | Flower | 1001.8% |
#8  | Vapes | 526.8% |
#9  | Vapes | 369.3% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Paul's Boutique using competitive landscape rank coverage, proximity, and momentum.
