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Data Snapshot for Mar 20, 2026
Overview
Rank improved from #12 to #11 in Ontario—sales down 6.8% YoY. Mid-tier brand facing a challenging market with a 12.1% decline over the last three months, indicating potential pricing pressures.
Categories
- Top Category: Accessories
- Price Tier: Mid-Market
- States Active: 1
Top States
Nova 510 Top StatesFeb 2026
Top states where Nova 510 is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$21.66
YoY Sales Trend
6.8%
2Y Sales Trend
35.3%
Accessories dominate at 97.2% of sales, but saw a slight YoY decline of 4.1%. Vapes plummeted 46.7% YoY, while Other categories fell drastically by 75.4%.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Accessories | 97.5% | $21.34 | 4.1% |
| Vapes | 2.5% | $45.96 | 46.7% |
NOVA 510 thrives primarily in Ontario (81.5%), with a notable presence in Manitoba (7.9%) and Alberta (5.4%). The brand operates across 7 states, showing high geographic concentration.
| State | Accessories | Vapes |
|---|---|---|
| 20 | ⊖ |
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Market Position
Competitive LandscapeFeb 2026
Competitive summary unavailable.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1  | Vapes | N/A |
#2  | Accessories | 9.4% |
#3  | Accessories | 25.6% |
#4  | Accessories | 8.3% |
#5  | Vapes | 23.5% |
#6  | Vapes | 41.1% |
#7 | Accessories | 21.0% |
#8  | Accessories | 82.4% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Nova 510 using competitive landscape rank coverage, proximity, and momentum.
