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Data Snapshot for Mar 20, 2026
Overview
Miss Grass launched in January 2018 with a mission to build a brand that authentically represented the modern consumer and the full power and legacy of this plant. Through collaboration with artists, chefs, herbalists, scientists, and criminal justice advocates, we’ve cultivated...
MISS GRASS, mid-tier brand, faced a 15.9% YoY decline—rank slipped from #3 to #11 in New Jersey. Sales dropped 14.6% over the past three months, despite a notable 35.3% increase in unit volume, signaling a shift in consumer preferences amid pricing changes.
Categories
- Top Category: Pre-Rolls
- Price Tier: Mid-Market
- States Active: 7
Top States
Miss Grass Top StatesFeb 2026
Top states where Miss Grass is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$19.08
YoY Sales Trend
15.9%
2Y Sales Trend
15.3%
Pre-Rolls dominate at 76.7% of sales but declined 31.4% YoY, while Flower surged 232.3% YoY, becoming the fastest-growing category. Concentrates saw slight growth at 4.5% YoY, but Accessories remain non-existent in the sales mix.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Pre-Rolls | 76.7% | $16.33 | 31.4% |
| Flower | 23.3% | $42.94 | 232.3% |
MISS GRASS shows strong presence in New Jersey (47.6%), New York (14.7%), and Illinois (12.3%). Active across 8 states, indicating a strategic geographic footprint.
| State | Flower | Pre-Roll |
|---|---|---|
| 26 | 15 | |
| 46 | 11 | |
| ⊖ | 32 | |
| ⊖ | 30 | |
| ⊖ | ⊖ |
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Market Position
Competitive LandscapeFeb 2026
Competitive summary unavailable.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Pre-Rolls | 9.2% |
#2 | Pre-Rolls | 13.4% |
#3 | Pre-Rolls | 9.5% |
#4 | Flower | 6.1% |
#5 | Pre-Rolls | 15.2% |
#6 | Pre-Rolls | 127.5% |
#7 | Flower | 426.8% |
#8 | Flower | 560.6% |
#9 | Pre-Rolls | 375.8% |
#10 | Flower | 847.9% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Miss Grass using competitive landscape rank coverage, proximity, and momentum.