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Data Snapshot for Mar 19, 2026
Overview
At HONEY BRANDS, we strive to provide the very best cannabis oil possible. This means emphasizing the diverse profile of cannabinoids and terpenes found within the living plant. It can be easy to focus on THC and CBD by themselves, but we miss out on the impactful “ensemble” aka...
HONEY's sales have dropped 55.7% YoY, raising concerns about market engagement. With a 3-month trend of -51.9%, the brand's premium positioning is under scrutiny as it navigates a challenging landscape.
Categories
- Top Category: Vapes
- Price Tier: Premium
- States Active: 6
Top States
Honey Top StatesFeb 2026
Top states where Honey is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$26.62
YoY Sales Trend
55.7%
2Y Sales Trend
21.3%
Vapes dominate at 95.2%, but faced a -57.7% YoY decline. In stark contrast, Pre-Rolls surged by 1983.9% YoY, illustrating a significant shift in consumer preferences.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Vapes | 95.2% | $26.81 | 57.7% |
| Pre-Rolls | 2.6% | $45.32 | 1983.9% |
| Concentrates | 1.9% | $16.58 | N/A |
HONEY holds a strong presence in West Virginia (57.2%) and Massachusetts (37.0%), with operations in 6 states, showcasing geographic concentration.
| State | Concentrates | Pre-Roll | Vapes |
|---|---|---|---|
| 14 | ⊖ | 5 | |
| ⊖ | ⊖ | ⊖ | |
| ⊖ | ⊖ | ⊖ | |
| ⊖ | ⊖ | ⊖ |
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Market Position
Competitive LandscapeFeb 2026
HONEY ranks #5 in Vapes, trailing behind leaders HILLFIRE and COUNTRY GROWN CANNABIS. Despite improving from #9 to #5, it faces increasing competitive pressure.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1  | Vapes | 5.2% |
#2  | Vapes | 24.1% |
#3 | Vapes | 47.2% |
#4  | Vapes | 43.5% |
#5  | Vapes | 39.8% |
#6  | Vapes | 126.9% |
#7 | Vapes | 20.7% |
#8  | Pre-Rolls | 24.4% |
#9  | Pre-Rolls | 27.8% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Honey using competitive landscape rank coverage, proximity, and momentum.
