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Brand Explorer/Head Change

Head Change

Data Snapshot for Mar 19, 2026

Overview

HEAD CHANGE faces a significant challenge with a 20.9% YoY decline—premium positioning under pressure. Sales in the .5M-1M tier reflect a downward trend of 11.4% over the last three months, highlighting the difficulties in maintaining market share.

Categories

ConcentratesVapesPre-RollsFlowerAccessories
  • Top Category: Concentrates
  • Price Tier: Premium
  • States Active: 1

Top States

Head Change Top StatesFeb 2026

Top states where Head Change is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Head Change market trend chart

Average Price

$43.33

YoY Sales Trend

20.9%

2Y Sales Trend

42.9%

Concentrates dominate at 66.6% but have dipped 3.5% YoY. Vapes are struggling, down 44.2% YoY, while Pre-Rolls show explosive growth at +378.8% YoY—the fastest in the category.

CategorySales ShareAvg PriceYoY
Concentrates66.6%$49.173.5%
Vapes31.8%$35.7344.2%
Pre-Rolls1.5%$24.75378.8%

HEAD CHANGE operates solely in Missouri, capturing 100% of its sales in this state. As the top cannabis brand in Missouri, its geographic concentration is absolute.

StateConcentratesPre-RollVapes
338

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Market Position

Competitive LandscapeFeb 2026

Competitive summary unavailable.

Concentrates in Missouri Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Head Change: 3Head Change: 3Proper Cannabis: 2Proper Cannabis: 2Infinity Concentr…: 4Infinity Concentr…: 4Vivid: 6Vivid: 5Vibe Cannabis (mo): 1Vibe Cannabis (mo): 1

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Fresh Produce [2g] Live Rosin
Fresh Produce [2g] Live Rosin
Concentrates319.3%
#2
Head Change 500 Mg Vapes Cartridges
Head Change 500 Mg Vapes Cartridges
Vapes6.1%
#3
Fresh Produce 500 Mg Vapes Cartridges
Fresh Produce 500 Mg Vapes Cartridges
Vapes302.9%
#4
Sherbology 43 500 Mg Vapes Cartridges
Sherbology 43 500 Mg Vapes Cartridges
Vapes13.7%
#5
Slurp Juice 500 Mg Vapes Cartridges
Slurp Juice 500 Mg Vapes Cartridges
Vapes1037.8%
#6
Head Change 500 Mg Vapes Cartridges
Head Change 500 Mg Vapes Cartridges
Vapes49.1%
#7
Lemon Lunar Bliss 500 Mg Vapes Disposables
Lemon Lunar Bliss 500 Mg Vapes Disposables
Vapes568.3%
#8
Leamon Heads [1g] Live Sugar
Leamon Heads [1g] Live Sugar
Concentrates157.9%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Head Change using competitive landscape rank coverage, proximity, and momentum.