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Data Snapshot for Mar 19, 2026
Overview
HEAD CHANGE faces a significant challenge with a 20.9% YoY decline—premium positioning under pressure. Sales in the .5M-1M tier reflect a downward trend of 11.4% over the last three months, highlighting the difficulties in maintaining market share.
Categories
- Top Category: Concentrates
- Price Tier: Premium
- States Active: 1
Top States
Head Change Top StatesFeb 2026
Top states where Head Change is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend

Average Price
$43.33
YoY Sales Trend
20.9%
2Y Sales Trend
42.9%
Concentrates dominate at 66.6% but have dipped 3.5% YoY. Vapes are struggling, down 44.2% YoY, while Pre-Rolls show explosive growth at +378.8% YoY—the fastest in the category.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Concentrates | 66.6% | $49.17 | 3.5% |
| Vapes | 31.8% | $35.73 | 44.2% |
| Pre-Rolls | 1.5% | $24.75 | 378.8% |
HEAD CHANGE operates solely in Missouri, capturing 100% of its sales in this state. As the top cannabis brand in Missouri, its geographic concentration is absolute.
| State | Concentrates | Pre-Roll | Vapes |
|---|---|---|---|
| 3 | ⊖ | 38 |
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Market Position
Competitive LandscapeFeb 2026
Competitive summary unavailable.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Concentrates | 319.3% |
#2 | Vapes | 6.1% |
#3 | Vapes | 302.9% |
#4 | Vapes | 13.7% |
#5 | Vapes | 1037.8% |
#6 | Vapes | 49.1% |
#7 | Vapes | 568.3% |
#8 | Concentrates | 157.9% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Head Change using competitive landscape rank coverage, proximity, and momentum.