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Brand Explorer/Cartel Oil Co.

Cartel Oil Co.

Data Snapshot for Mar 19, 2026

Overview

CARTEL OIL CO. experienced a staggering 23.8% decline in sales year-over-year, while also falling from #4 to #6 in market rank. Mid-tier positioning reflects competitive pressures, with a significant drop in unit volume compounding revenue challenges.

Categories

VapesPre-RollsFlowerEdiblesConcentratesAccessories
  • Top Category: Vapes
  • Price Tier: Mid-Market
  • States Active: 3

Top States

Cartel Oil Co. Top StatesFeb 2026

Top states where Cartel Oil Co. is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Cartel Oil Co. market trend chart

Average Price

$17.22

YoY Sales Trend

23.8%

2Y Sales Trend

41.8%

Vapes dominate at 80.1% but are down 32% YoY. In contrast, Flower surged 497.6% YoY, indicating a shift in consumer preference. Pre-Rolls also grew impressively by 112.3% YoY.

CategorySales ShareAvg PriceYoY
Vapes80.1%$21.3732.0%
Pre-Rolls14.4%$8.45112.3%
Flower3.3%$24.42497.6%
Edibles1.8%$9.1869.5%

CARTEL OIL CO. commands a strong position in Oklahoma, which accounts for 99.9% of its sales, with a presence in Ontario and Alberta. The brand's geographic concentration is highly focused.

StateEdiblesFlowerPre-RollVapes
⊖⊖136

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Market Position

Competitive LandscapeFeb 2026

CARTEL OIL CO. ranks #6 in the Vapes category, trailing leaders like DIME INDUSTRIES and SUNDAY EXTRACTS. It dropped two spots against its peers, signaling increased competitive tension in the market.

Vapes in Oklahoma Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Cartel Oil Co.: 5Cartel Oil Co.: 6Moon Dust: 9Moon Dust: 5Noble Nectar: 6Noble Nectar: 7Dime Industries: 1Dime Industries: 1Sunday Extracts: 2Sunday Extracts: 2

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Pink Lemonade 1 Each Vapes Disposables
Pink Lemonade 1 Each Vapes Disposables
Vapes9.9%
#2
Green Crack 1 Each Vapes Disposables
Green Crack 1 Each Vapes Disposables
Vapes14.3%
#3
Frost Berry 2000 Mg Vapes Disposables
Frost Berry 2000 Mg Vapes Disposables
Vapes4.2%
#4
Forbidden Fruit 1 Each Vapes Disposables
Forbidden Fruit 1 Each Vapes Disposables
Vapes25.6%
#5
Strawberry Cough 1 Each Vapes Disposables
Strawberry Cough 1 Each Vapes Disposables
Vapes26.8%
#6
Honey Hiker 1.20 Gram Pre Rolls Single 1 Pack
Honey Hiker 1.20 Gram Pre Rolls Single 1 Pack
Pre-Rolls309.3%
#7
Doctor Kush 1 Each Vapes Cartridges
Doctor Kush 1 Each Vapes Cartridges
Vapes277.3%
#8
Lavender Haze 1 Each Vapes Cartridges
Lavender Haze 1 Each Vapes Cartridges
Vapes433.7%
#9
Silver Spoon 1 Each Vapes Cartridges
Silver Spoon 1 Each Vapes Cartridges
Vapes148.4%
#10
Rope Fuel 1 Each Vapes Cartridges
Rope Fuel 1 Each Vapes Cartridges
Vapes104.5%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Cartel Oil Co. using competitive landscape rank coverage, proximity, and momentum.