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Brand Explorer/Care By Design

Care By Design

Data Snapshot for Mar 19, 2026

Overview

A wellness brand with deep roots, Care By Design represents a long-standing commitment to harnessing the full therapeutic benefits of cannabis. The first to innovate ratio blends of CBD and THC, Care By Design invented personalized cannabis care in 2014, introducing CBD to millio...

CARE BY DESIGN's premium positioning is under pressure, with sales down 3.2% YoY while unit volume fell significantly. A shift in pricing strategy may be needed as the brand faces declining demand for units despite maintaining sales revenue.

Categories

OralVapesEdiblesTopicalsFlowerConcentratesCbdPre-Rolls
  • Top Category: Oral
  • Price Tier: Premium
  • States Active: 3

Top States

Care By Design Top StatesFeb 2026

Top states where Care By Design is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Care By Design market trend chart

Average Price

$32.6

YoY Sales Trend

3.2%

2Y Sales Trend

63.1%

Oral products dominate with a 48.5% share, but are down 0.8% YoY. Vapes show a positive trend at +4.5% YoY, contrasting sharply with Edibles, which plummet 31.4% YoY—the slowest category.

CategorySales ShareAvg PriceYoY
Oral48.5%$42.690.8%
Vapes36.5%$36.684.5%
Edibles8.2%$11.3831.4%
Topicals4.5%$28.937.6%
Flower2.2%$39.2413.6%

CARE BY DESIGN commands a strong presence in California, which accounts for 99.4% of sales. The brand operates across 3 states, highlighting a highly concentrated geographic footprint.

StateEdiblesFlowerOralTopicalsVapes
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⊖⊖76⊖

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Market Position

Competitive LandscapeFeb 2026

#7 in the Oral category, CARE BY DESIGN lags 6 spots behind leader EMERALD BAY EXTRACTS. Competitive dynamics are tight as the brand navigates a challenging landscape.

Oral in California Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Care By Design: 7Care By Design: 7Papa & Barkley: 5Papa & Barkley: 6Dr. Norm's: 11Dr. Norm's: 8Level+: 1Level+: 2Emerald Bay Extra…: 2Emerald Bay Extra…: 1

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
4:01 1000 Mg Vapes Cartridges
4:01 1000 Mg Vapes Cartridges
Vapes11.9%
#2
Cbd 8:1 [15ml] (240mg Cbd/30mg Thc)
Cbd 8:1 [15ml] (240mg Cbd/30mg Thc)
Oral14.8%
#3
Cbd 4:1 [30ml] (480mg Cbd/120mg Thc)
Cbd 4:1 [30ml] (480mg Cbd/120mg Thc)
Oral12.7%
#4
8:1 Vape Cartridge, 1 Gram
8:1 Vape Cartridge, 1 Gram
Vapes17.4%
#5
Care By Design | 8:1 Full Spectrum Cbd Drops 15ml
Care By Design | 8:1 Full Spectrum Cbd Drops 15ml
Oral5.6%
#6
Cbd 40:1 [30pk] (960mg Cbd/15mg Thc)
Cbd 40:1 [30pk] (960mg Cbd/15mg Thc)
Oral5.2%
#7
900 Mg Topicals
900 Mg Topicals
Topicals85.4%
#8
4:01 1 Each Flower Flower (unspecified)
4:01 1 Each Flower Flower (unspecified)
Flower27.6%
#9
Care By Design | 2:1 Full Spectrum Cbd Drops 15ml
Care By Design | 2:1 Full Spectrum Cbd Drops 15ml
Oral146.9%
#10
4:01 5 Gram Flower Flower (unspecified)
4:01 5 Gram Flower Flower (unspecified)
Flower26.9%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Care By Design using competitive landscape rank coverage, proximity, and momentum.