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Data Snapshot for Mar 20, 2026
Overview
There’s a better way to smoke–especially where discretion and moderation are valued–and we want to help you discover it. Because we’re passionate smokers ourselves, we are in constant pursuit of ways to make our products more user-friendly, well-crafted and durable, not to mentio...
RYOT's performance surged with a 29.0% YoY increase in sales, marking a significant rank improvement from #15 to #9. Despite a slight monthly decline of 1.3%, the low-price tier positioning remains appealing in a competitive market.
Categories
- Top Category: Accessories
- Price Tier: Value
- States Active: 1
Top States
Ryot Top StatesFeb 2026
Top states where Ryot is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$4.79
YoY Sales Trend
29.0%
2Y Sales Trend
66.8%
Accessories dominate at 99.6% of sales, with a striking 29.2% YoY growth. Vapes lag at 0.3% of total sales, down 30.6% YoY, while the Other category shows promise with a 32.0% YoY increase.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Accessories | 99.6% | $4.81 | 29.3% |
RYOT leads in Alberta (53.2%) and Ontario (25.2%), with a presence in 31 states. British Columbia (11.0%) also contributes significantly to its geographic footprint.
| State | Accessories |
|---|---|
| 9 |
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Market Position
Competitive LandscapeFeb 2026
RYOT ranks #9 in Accessories, competing with TOKYO SMOKE at #1 and YOCAN at #2. The brand gained 6 spots over the past year, positioning itself closer to the leaders in the category.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1 | Accessories | 0.7% |
#2 | Accessories | 8.4% |
#3 | Accessories | 85.2% |
#4 | Accessories | 65.1% |
#5 | Accessories | 17.7% |
#6 | Accessories | 5.6% |
#7 | Accessories | 59.9% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Ryot using competitive landscape rank coverage, proximity, and momentum.