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Data Snapshot for Mar 19, 2026
Overview
LUSTRA's impressive YoY growth of +80.6% positions it as a mid-tier player in New Mexico's cannabis market. Despite a recent 3.7% decline over the last three months, the brand's trajectory remains strong.
Categories
- Top Category: Concentrates
- Price Tier: Mid-Market
- States Active: 1
Top States
Lustra Top StatesFeb 2026
Top states where Lustra is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend

Average Price
$24.65
YoY Sales Trend
80.6%
2Y Sales Trend
455.2%
Concentrates dominate LUSTRA's sales, accounting for 100.0% with an impressive YoY increase of +84.5%. This category is the fastest-growing in the market.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Concentrates | 100.0% | $24.65 | 84.5% |
LUSTRA's geographic concentration is exclusively in New Mexico, where it commands 100.0% of its sales. The brand's footprint highlights its focused strategy in a single state.
| State | Concentrates |
|---|---|
| 4 |
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Market Position
Competitive LandscapeFeb 2026
LUSTRA ranks #4 in the competitive concentrates category, improving from #6 over the past year. It trails ELEVATED at #1 and PHANTOM EXTRACTS at #2, while gaining ground on OLIO and BKTS.
SKU View (Unavailable)
Notable Products (Unavailable)Feb 2026
Notable products are not available for this brand in the current snapshot.
No notable products are available for this brand in the current snapshot.
Benchmarking
Competitive Peer Set
Peer brands benchmarked against Lustra using competitive landscape rank coverage, proximity, and momentum.