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Data Snapshot for Mar 20, 2026
Overview
Welcome to House of Dank, More than just a dispensary, House of Dank is a movement. Born in the streets, built by hustlers, and thriving in the legal era, we’re here to redefine the cannabis experience. With a commitment to quality, community, and culture, we deliver premium prod...
HOUSE OF DANK's sales plummeted 26.6% YoY—rank slipping from #2 to #6 in the competitive Michigan market. A 15.5% decline over the past three months signals a potential shift in consumer preference amidst a mid-tier pricing strategy.
Categories
- Top Category: Flower
- Price Tier: Mid-Market
- States Active: 3
Top States
House Of Dank Top StatesFeb 2026
Top states where House Of Dank is active based on indexed sales coverage.
Trend View
Market Insights SnapshotFeb 2026
Trend narrative unavailable.
24-Month Trend
Average Price
$15.89
YoY Sales Trend
26.6%
2Y Sales Trend
30.9%
Flower remains dominant at 91.4% but is down 29.8% YoY. Pre-Rolls surged by 453.8% YoY, while Concentrates grew by 32.5%. Accessories and Vapes both faced declines, reflecting a stark contrast in category performance.
| Category | Sales Share | Avg Price | YoY |
|---|---|---|---|
| Flower | 91.4% | $21.65 | 29.8% |
| Pre-Rolls | 3.3% | $2.49 | 453.8% |
| Concentrates | 3.0% | $7.15 | 32.5% |
HOUSE OF DANK's primary market is Michigan, capturing 91.1% of sales. Other notable states include Nevada at 4.8% and New Mexico at 2.8%, indicating a significant geographic concentration across just 13 states.
| State | Concentrates | Flower | Pre-Roll |
|---|---|---|---|
| ⊖ | ⊖ | ⊖ | |
| ⊖ | ⊖ | 35 | |
| ⊖ | 6 | ⊖ |
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Market Position
Competitive LandscapeFeb 2026
#6 in Flower, HOUSE OF DANK lags behind COMMON CITIZEN and LUME CANNABIS CO, who hold the top spots. The brand has lost significant ground over the past year, now five spots behind the market leader.
SKU View
Notable ProductsFeb 2026
Top products for Feb 2026 with sales and momentum indicators.
| Product | Category | MoM |
|---|---|---|
#1  | Flower | 11.5% |
#2 | Flower | 11.9% |
#3  | Flower | 79.7% |
#4  | Flower | 48.0% |
#5  | Flower | 28.5% |
#6 | Flower | 104.4% |
#7  | Flower | 397.2% |
#8  | Flower | 717.0% |
#9  | Flower | 1287.0% |
#10 | Flower | 829.2% |
Benchmarking
Competitive Peer Set
Peer brands benchmarked against House Of Dank using competitive landscape rank coverage, proximity, and momentum.
