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Brand Explorer/Dragon Fire

Dragon Fire

Data Snapshot for Mar 19, 2026

Overview

At Dragon Fire Farms, commitment to our patients is at the heart of everything we do. We stand unwavering in our dedication to delivering a superior product that goes beyond expectations. Through meticulous growing methods, we guarantee a consistent premium quality product that e...

YoY growth at 30.3% positions DRAGON FIRE in the <250K tier, despite a 42.8% dip over the past three months. This trend suggests a need for strategic pricing or product adjustments to regain momentum.

Categories

FlowerPre-Rolls
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

Dragon Fire Top StatesFeb 2026

Top states where Dragon Fire is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Dragon Fire market trend chart

Average Price

$32.29

YoY Sales Trend

30.3%

2Y Sales Trend

91.1%

Flower dominates at 80.1% with a 16.6% YoY increase, while Pre-Rolls show remarkable growth at 147.9% YoY, marking them as the fastest-growing category.

CategorySales ShareAvg PriceYoY
Flower80.1%$39.3316.6%
Pre-Rolls19.9%$18.74147.9%

DRAGON FIRE is firmly established in Mississippi, representing 100% of sales within its sole operational state, highlighting geographic concentration.

StateFlowerPre-Roll
188

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Market Position

Competitive LandscapeFeb 2026

Currently ranked #18 in the Flower category, DRAGON FIRE has improved from #20 over the past year. It faces strong competition from SOUTHERN SKY BRANDS and GRUV (MS), with significant gaps in rank.

Flower in Mississippi Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Dragon Fire: 10Dragon Fire: 18Good Day Farm: 8Good Day Farm: 5Pharm Grown: 7Pharm Grown: 6Southern Sky Bran…: 1Southern Sky Bran…: 1Gruv (ms): 2Gruv (ms): 2

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Southern Sky Brands Dragon Fire 3.50 Gram Flower
Southern Sky Brands Dragon Fire 3.50 Gram Flower
Flower16.2%
#2
Dragon Fire 7 Gram Flower
Dragon Fire 7 Gram Flower
Flower63.0%
#3
Jet Fuel Gelato 3.50 Gram Flower
Jet Fuel Gelato 3.50 Gram Flower
FlowerN/A
#4
Dragon Fire 1 Gram Pre Rolls Multipack 2 Pack
Dragon Fire 1 Gram Pre Rolls Multipack 2 Pack
Pre-Rolls2.6%
#5
Dragon Fire 3.50 Gram Pre Rolls Multipack 7 Pack
Dragon Fire 3.50 Gram Pre Rolls Multipack 7 Pack
Pre-RollsN/A
#6
Dragon Fire 21 Gram Flower
Dragon Fire 21 Gram Flower
Flower102.0%
#7
Russian Assassin 1 Gram Pre Rolls Multipack 2 Pack
Russian Assassin 1 Gram Pre Rolls Multipack 2 Pack
Pre-Rolls56.7%
#8
Russian Assassin 3.50 Gram Pre Rolls Multipack 6 Pack
Russian Assassin 3.50 Gram Pre Rolls Multipack 6 Pack
Pre-Rolls53.0%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Dragon Fire using competitive landscape rank coverage, proximity, and momentum.