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Brand Explorer/Big River

Big River

Data Snapshot for Mar 19, 2026

Overview

Combining the experience of a third generation Mississippi entrepreneur with a seasoned California cannabis operator, Big River Cannabis Company is committed to providing Mississippians access to the highest quality cannabis products to heal their ailments. Big River Cannabis Com...

YoY growth at +47.7% positions BIG RIVER as a strong competitor in the premium tier. Despite a recent sales dip of 8.2% over the past three months, the brand improved its rank from #14 to #10, signaling resilience in a competitive market.

Categories

FlowerConcentratesVapesPre-RollsTopicalsEdibles
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 1

Top States

Big River Top StatesFeb 2026

Top states where Big River is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Big River market trend chart

Average Price

$33.33

YoY Sales Trend

47.7%

2Y Sales Trend

143.2%

Flower leads at 39.5% with +32.2% YoY growth. Concentrates surged by +63.2%, while Vapes increased +46.1%. Pre-Rolls saw explosive growth at +2770.1% YoY, highlighting a significant market shift.

CategorySales ShareAvg PriceYoY
Flower39.5%$34.5432.2%
Concentrates33.4%$30.8663.2%
Vapes23.6%$37.0346.1%
Pre-Rolls2.7%$23.932770.1%

BIG RIVER commands the Mississippi market, holding a 100% share in a single state. This geographic concentration emphasizes its dominance in the local cannabis landscape.

StateConcentratesFlowerPre-RollVapes
210216

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Market Position

Competitive LandscapeFeb 2026

#10 in Flower, BIG RIVER is gaining ground, having improved its rank from #14. Competing closely with SOUTHERN SKY BRANDS, GRUV (MS), and DELTA BUD, the brand is positioned for growth in a competitive landscape.

Flower in Mississippi Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Big River: 21Big River: 10Magnolia High Gro…: 6Magnolia High Gro…: 874 Suns: 574 Suns: 7Good Day Farm: 8Good Day Farm: 5Pharm Grown: 7Pharm Grown: 6

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Big River 7 Gram Flower
Big River 7 Gram Flower
Flower8.5%
#2
Big River 28 Gram Flower Flower (unspecified)
Big River 28 Gram Flower Flower (unspecified)
Flower66.8%
#3
Strawberry Cough 1000 Mg Vapes Cartridges
Strawberry Cough 1000 Mg Vapes Cartridges
Vapes15.8%
#4
Marshmallow Milk 28 Gram Flower Flower (unspecified)
Marshmallow Milk 28 Gram Flower Flower (unspecified)
FlowerN/A
#5
Cherry Black 1 Each Flower
Cherry Black 1 Each Flower
Flower20.5%
#6
Wedding Cake 1000 Mg Vapes Cartridges
Wedding Cake 1000 Mg Vapes Cartridges
Vapes24.0%
#7
Marshmallow Milk 7 Gram Flower
Marshmallow Milk 7 Gram Flower
Flower203.0%
#8
Super Boof 1000 Mg Vapes Cartridges
Super Boof 1000 Mg Vapes Cartridges
Vapes250.0%
#9
Jet Pack 14 Gram Flower
Jet Pack 14 Gram Flower
Flower168.1%
#10
Jet Pack 28 Gram Flower
Jet Pack 28 Gram Flower
Flower81.2%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Big River using competitive landscape rank coverage, proximity, and momentum.