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Brand Explorer/Aurora Blaze

Aurora Blaze

Data Snapshot for Mar 19, 2026

Overview

AURORA BLAZE's sales surged by 56.9% YoY, despite a recent 29.4% drop over the last three months. The brand's premium positioning remains strong, though sales have softened recently.

Categories

FlowerPre-RollsOralEdiblesConcentrates
  • Top Category: Flower
  • Price Tier: Premium
  • States Active: 2

Top States

Aurora Blaze Top StatesFeb 2026

Top states where Aurora Blaze is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Aurora Blaze market trend chart

Average Price

$31.54

YoY Sales Trend

56.9%

2Y Sales Trend

5.2%

Flower dominates with 89.9% of total sales, growing 48.2% YoY. Pre-Rolls have seen explosive growth at 222.1% YoY, while Concentrates have fallen to 0%—the slowest category.

CategorySales ShareAvg PriceYoY
Flower89.9%$43.6148.2%
Pre-Rolls8.9%$8.91222.1%

AURORA BLAZE is concentrated in Alaska, capturing 98% of sales, with Washington trailing at 2%. The brand operates in just 2 states, highlighting its geographic focus.

StateFlowerPre-Roll
726
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Market Position

Competitive LandscapeFeb 2026

AURORA BLAZE ranks #7 in the Flower category, gaining from #18. Competing closely with BAM ALASKA and ENLIGHTEN (AK), it has made significant strides in the market.

Flower in Alaska Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Aurora Blaze: 6Aurora Blaze: 7Flower Mountain F…: 17Flower Mountain F…: 6Alaskabuds: 9Alaskabuds: 8Canamo Concentrat…: 2Canamo Concentrat…: 3Bam Alaska: 1Bam Alaska: 1

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Black Maple 3.50 Gram Flower
Black Maple 3.50 Gram Flower
Flower0.6%
#2
Black Maple 14 Gram Flower
Black Maple 14 Gram Flower
Flower22.8%
#3
Honey Banana 3.50 Gram Flower
Honey Banana 3.50 Gram Flower
Flower35.3%
#4
Chemdawg 14 Gram Flower
Chemdawg 14 Gram Flower
Flower51.7%
#5
Black Maple 7 Gram Flower
Black Maple 7 Gram Flower
Flower27.2%
#6
Purple Berry Kush 14 Gram Flower
Purple Berry Kush 14 Gram Flower
Flower75.0%
#7
Honey Banana Gram 1
Honey Banana Gram 1
Flower5.9%
#8
Triangle 0.50 Gram Pre Rolls Single 1 Pack
Triangle 0.50 Gram Pre Rolls Single 1 Pack
Pre-Rolls16.7%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Aurora Blaze using competitive landscape rank coverage, proximity, and momentum.