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Turn

Data Snapshot for Mar 19, 2026

Overview

Welcome to turn, your gateway to a world of elevated experiences. We pride ourselves on offering a range of exceptional products and unforgettable moments, all designed to enhance your lifestyle. At turn, we believe in the power of high-quality craftsmanship, and it's evident in...

TURN dropped from #5 to #7 in California over 12 months, with a 10% three-month sales slide accelerating the decline. YoY sales fell 6.4%. The premium vape brand sits in the mid-tier but is trending in the wrong direction.

Categories

VapesAccessoriesEdiblesPre-RollsConcentratesOralFlower
  • Top Category: Vapes
  • Price Tier: Premium
  • States Active: 9

Top States

Turn Top StatesFeb 2026

Top states where Turn is active based on indexed sales coverage.

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Turn market trend chart

Average Price

$25.42

YoY Sales Trend

6.4%

2Y Sales Trend

79.3%

TURN is nearly a pure vape play at 98% of sales, but that core category slipped 6.6% YoY. Accessories surged 44.3% YoY off a tiny 1.9% base. Concentrates collapsed 79.5% YoY, effectively exiting the category.

CategorySales ShareAvg PriceYoY
Vapes97.9%$25.56.6%
Accessories1.9%$21.7644.3%

California dominates TURN's footprint at 62% of sales, followed by Arizona at 16.3% and New York at 12.1%. Active across 9 states, TURN remains among top cannabis brands in California despite recent rank erosion.

StateAccessoriesVapes
77
910
820
2024

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Market Position

Competitive LandscapeFeb 2026

TURN fell from #5 to #7 in Vapes over 12 months, losing ground to every ranked peer. CAKE SHE HITS DIFFERENT leapfrogged by three spots to claim #6. STIIIZY holds #1 at a wide margin, with RAW GARDEN and PLUGPLAY also pulling further ahead.

Vapes in California Rankings (Last 4 Months)Nov 2025Dec 2025Jan 2026Feb 2026Turn: 6Turn: 7Cake She Hits Dif…: 8Cake She Hits Dif…: 6Heavy Hitters: 9Heavy Hitters: 8Stiiizy: 1Stiiizy: 1Raw Garden: 2Raw Garden: 2

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

ProductCategoryMoM
#1
Granddaddy Purple 1000 Mg Vapes Disposables
Granddaddy Purple 1000 Mg Vapes Disposables
Vapes8.2%
#2
Berry Dreamy 1000 Mg Vapes Disposables
Berry Dreamy 1000 Mg Vapes Disposables
Vapes6.4%
#3
Strawberry Haze 1000 Mg Vapes Disposables
Strawberry Haze 1000 Mg Vapes Disposables
Vapes25.4%
#4
Cherry Bomb 1000 Mg Vapes Cartridges
Cherry Bomb 1000 Mg Vapes Cartridges
Vapes45.3%
#5
Blue Dream 1000 Mg Vapes Disposables
Blue Dream 1000 Mg Vapes Disposables
Vapes7.0%
#6
Mango X Guava 1000 Mg Vapes Disposables
Mango X Guava 1000 Mg Vapes Disposables
Vapes124.5%
#7
Berry Dreamy 1000 Mg Vapes Specialty Vape
Berry Dreamy 1000 Mg Vapes Specialty Vape
Vapes98.5%
#8
Strawberry Haze 2000 Mg Vapes Disposables
Strawberry Haze 2000 Mg Vapes Disposables
Vapes561.6%
#9
Raspberry Cream
Raspberry Cream
Vapes341.4%
#10
Dulce De Leche
Dulce De Leche
Vapes337.9%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Turn using competitive landscape rank coverage, proximity, and momentum.