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Dr. Norm's

Data Snapshot for Mar 19, 2026

Overview

Dr. Norms CBD cookies combine our Moms famous recipe with the healing spirit of our Dad, Dr. Norm. Our delectable, bite-sized cookies are infused with only pure, medical-grade plant extracts. This enables us to deliver powerful and effective medication in a cookie that tastes abs...

YoY growth at 43.7% positions DR. NORM'S firmly in the mid-tier .5M-1M segment. Despite a slight 0.3% dip over the last three months, the brand's resilience reflects shifting consumer preferences and strategic pricing adjustments.

Dr. Norm's Top StatesFeb 2026

Top states where Dr. Norm's is active based on indexed sales coverage.

CACalifornia

($.5M-1M)

OKOklahoma

(<$250K)

Trend View

Market Insights SnapshotFeb 2026

Trend narrative unavailable.

24-Month Trend

Average Price

$13.22

YoY Sales Trend

43.7%

2Y Sales Trend

47.5%

Edibles dominate at 64.6% of sales, with a modest YoY increase of 5.7%. Oral products are on fire, soaring 40103.8% YoY, while Vapes struggle, declining 15.2%. Flower has surged 2124.3%, but Accessories have plummeted by 79.2%.

Category	Sales Share	Avg Price	YoY
Edibles	64.6%	$10.68	5.7%
Oral	26.9%	$23.57	40103.8%
Vapes	7.1%	$23.73	15.2%

California encompasses 100% of DR. NORM'S sales, highlighting a concentrated geographic footprint. Oklahoma also contributes, but the brand’s presence remains focused on these two states.

State	Edibles	Oral	Vapes
California	17	8	⊖
Oklahoma	⊖	⊖	⊖

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Market Position

Competitive LandscapeFeb 2026

Currently ranked #17, DR. NORM'S is 16 spots behind leader WYLD in the Edibles category. The brand slipped from #15 to #17, indicating increased competition from peers like CAMINO and KANHA.

SKU View

Notable ProductsFeb 2026

Top products for Feb 2026 with sales and momentum indicators.

Product	Category	MoM
#1 Elderberry Sleep Well (100mg Thc/50mg Cbn) [10pk]	Edibles	15.0%
#2 Fruity Crispy Rice Bar 100mg	Edibles	4.5%
#3 Sleepwell Raspberry Dream [10pk] (100mg Thc/50mg Cbn)	Edibles	20.8%
#4 Vegan Chocolate Fudge 100mg Brownie	Edibles	7.8%
#5 Original (100mg)	Edibles	14.0%
#6 Gluten Free Snickerdoodle [10pk] (100mg)	Edibles	6.6%
#7 Chocolate (100mg)	Edibles	33.6%
#8 Thc Max Sativa [20pk] (1000mg)	Oral	16.8%
#9 Citrus Breeze 500 Mg Vapes Disposables	Vapes	25.6%
#10 Cookies And Cream 100 Mg Edibles Baked Goods Cookies 1 Pack	Edibles	18.4%

Benchmarking

Competitive Peer Set

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Peer brands benchmarked against Dr. Norm's using competitive landscape rank coverage, proximity, and momentum.

Wyld

Camino

Kanha

Lost Farm